Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9560 Articles

AI - Jun 07, 2025 Reddit sues Anthropic over alleged unauthorized AI training

Timeline showing Reddit vs Anthropic lawsuit progression from ChatGPT launch to court filing

Reddit filed lawsuit against Anthropic on Wednesday claiming unauthorized use of platform data for AI model training.

by Luis Rijo

Data - Jun 07, 2025 Google introduces tag gateway to improve ad tracking accuracy

Google Tag Gateway visualization showing first-party domain routing with security shield and analytics growth chart

Google launches tag gateway for advertisers with Cloudflare integration, improving data accuracy by 11% through first-party tracking infrastructure.

by Luis Rijo

AI - Jun 07, 2025 Apple study exposes fundamental limits in AI reasoning models through puzzle tests

Apple study reveals AI reasoning models fail at high complexity, standard models win at low complexity tasks.

Apple researchers challenge AI reasoning claims with systematic puzzle evaluation showing complete performance collapse.

by Luis Rijo

Search - Jun 07, 2025 FTX debtors sue marketing executive for millions in clawback lawsuit

The bankruptcy estate claims Neil Patel and his companies received over $30 million for duplicative and substandard marketing services during the cryptocurrency exchange's final months.

by Luis Rijo

Retail - Jun 07, 2025 Amazon Posts officially discontinued

Amazon Posts API deprecation error message showing program termination for social commerce feature

Amazon's social commerce advertising feature ends operations after years of declining performance, affecting thousands of brands using the Posts API for marketing campaigns.

by Luis Rijo

Data - Jun 07, 2025 FTC targets media rating companies in sweeping industry probe

FTC investigation scope 2019-2025: Media rating firms face federal scrutiny over industry ties

The commission demands disclosure of operations, finances, and industry relationships from rating organizations amid mounting political pressure.

by Luis Rijo

Data - Jun 07, 2025 Meta halts covert Android tracking following research disclosure

Diagram shows how Meta and Yandex apps secretly track Android users via localhost ports bypassing privacy

Researchers uncover method allowing Facebook and Instagram apps to link browsing history with user identities through localhost connections.

by Luis Rijo

Search - Jun 03, 2025 Microsoft appoints Navah Hopkins as new Ads Liaison

Microsoft names Navah Hopkins as Ads Liaison with direct Product team reporting to enhance advertiser-platform communication.

by Luis Rijo