Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9561 Articles

Search - Jun 03, 2025 Microsoft appoints Navah Hopkins as new Ads Liaison

Microsoft names Navah Hopkins as Ads Liaison with direct Product team reporting to enhance advertiser-platform communication.

by Luis Rijo

Data - Jun 02, 2025 Microsoft Clarity launches first Ambassador Program for analytics experts

Microsoft Clarity Ambassador Program benefits: early access, expert network, exclusive content for analytics professionals.

Exclusive initiative targets digital marketing professionals to shape platform's future.

by Luis Rijo

Retail - Jun 02, 2025 German regulators challenge Amazon marketplace pricing policies

Amazon's algorithmic pricing controls: How marketplace dynamics affect seller visibility and competition compliance.

German competition authority objects to platform's algorithmic price caps affecting 60% of online retail.

by Luis Rijo

AI - Jun 02, 2025 Microsoft launches Bing Video Creator with Sora integration for mobile users

Microsoft debuts free AI video generation tool powered by OpenAI's Sora, rolling out globally on mobile devices today.

by Luis Rijo

Search - Jun 01, 2025 Claude AI system prompt leak reveals search mechanisms

Claude AI search categories reveal when content gets linked: never, offer, single, or research modes determine visibility.

Understanding AI decision-making processes for content discovery and linking strategies.

by Luis Rijo

AI - Jun 01, 2025 Zapier mandates AI fluency for all new hires

Automation company implements comprehensive AI literacy requirements and training programs for recruitment.

by Luis Rijo

Data - Jun 01, 2025 Irish court approves first class action against Microsoft RTB data breach

ICCL secures permission for Ireland's first class action targeting Microsoft's real-time bidding data violations under GDPR.

by Luis Rijo

Search - May 31, 2025 SEOs express widespread fear over Google's AI Mode rollout

SEO professionals express fear over Google's AI Mode with 45% reporting anxiety about search changes and ranking volatility.

Nearly half of search professionals report being "scared out of mind" as Google prepares major AI transformation.

by Luis Rijo