Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9569 Articles

Search - May 10, 2025 Content marketing is dying

Abandoned content marketing office with declining traffic graph as Google's AI powers direct answers, bypassing publishers.

LLMs have given Google unlimited information, breaking the traffic exchange model that made corporate blogs profitable for the last decade.

by Luis Rijo

Data - May 04, 2025 When is Mother's Day in 2025? Guide to Dates and Celebrations

Calendar showing May 11, 2025 with "Happy Mother's Day" card and pink carnations - the perfect US celebration reminder.

Find out when Mother's Day 2025 falls in the USA and worldwide with our complete date guide and celebration tips.

by Luis Rijo

AI - May 04, 2025 Ziff Davis files major copyright lawsuit against OpenAI

Timeline showing copyright lawsuit progression from first notice to court filing on April 24, 2025.

Media giant accuses OpenAI of unauthorized use of content from its 45+ properties including CNET, IGN and Mashable.

by Luis Rijo

AI - May 04, 2025 Major tech companies unveil AI agent guides

A comprehensive overview of new AI agent guides launched by leading tech firms to help developers build more autonomous systems.

by Luis Rijo

Video - May 04, 2025 AudienceProject expands YouTube measurement to new European markets

AudienceProject and YouTube logos with team members showcasing the new cross-media measurement partnership

New integration provides cross-media insights including CTV measurement with co-viewing capabilities.

by Luis Rijo

Retail - May 04, 2025 Mother's Day spending to hit $34.1 billion as consumers splurge on flowers and experiences

Graph showing Mother's Day per-person spending growth from $196.47 (2019) to $259.04 (2025), with peak of $274.02 in 2023.

After a slight dip last year, Mother's Day spending is rebounding with consumers prioritizing unique gifts and special outings for mom.

by Luis Rijo

Video - May 04, 2025 50 top brands recognized for Asian American marketing

Recognition celebrates companies with exceptional commitment to the 24-million strong Asian American consumer market.

by Luis Rijo

Video - May 04, 2025 Brooklyn agency Madwell shuts down amid allegations of financial mismanagement

Timeline showing Madwell's downfall from founding in 2010 to abrupt closure in April 2025 amid financial scandal.

Independent creative shop ceases operations after 17-year run, leaving employees and vendors in limbo.

by Luis Rijo