Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9569 Articles

AI - May 01, 2025 OpenAI introduces shopping to ChatGPT with 1 billion weekly searches

ChatGPT's new shopping feature showcasing product comparison with visual price listings for a De'Longhi espresso machine

OpenAI expands e-commerce capabilities with visual product browsing, non-advertising approach.

by Luis Rijo

Search - May 01, 2025 Google unveils major transparency boost for Performance Max campaigns

New Google Ads visualization showing channel distribution for Performance Max campaigns with detailed metrics.

Performance Max advertisers gain access to granular channel data for the first time since launch.

by Luis Rijo

Data - May 01, 2025 Epic victory: Court holds Apple in contempt over App Store competition rules

Historic AI courtroom image captures Epic's victory over Apple in landmark antitrust ruling that reshapes app economy.

US federal judge finds Apple deliberately violated injunction on App Store policies, citing attempts to maintain anticompetitive revenue stream with new restrictions.

by Luis Rijo

Social - May 01, 2025 Law firm CEO's analysis reveals TikTok's extensive data collection practices

Worried professional stares at TikTok app on phone as data icons flow from screen, revealing hidden privacy concerns.

Recent examination of platform's terms raises concerns across Europe as regulators intensify scrutiny.

by Luis Rijo

Data - May 01, 2025 Inside Google's Q1 2025 Privacy Sandbox Report

Google reverses course on cookie deprecation after years of industry preparation, announces status quo will remain.

by Luis Rijo

Data - Apr 30, 2025 Google reCAPTCHA ruled unlawful without consent by Austrian court

EU privacy ruling visualized: Google reCAPTCHA data sent despite "Decline" option violates GDPR consent requirements

Privacy ruling confirms websites must obtain explicit consent before using Google security tool.

by Luis Rijo

Audio - Apr 29, 2025 Spotify's ad revenue climbs 8% as automation tools transform platform

The image visualizes Spotify's Q1 2025 ad tech growth with 8% revenue increase and improved margins across 423M users.

Streaming giant introduces advanced advertising solutions while reaching 268 million subscribers, but market reacts cautiously to Q2 projections.

by Luis Rijo

Social - Apr 29, 2025 Snap hits 900 million monthly users but ad revenue faces headwinds

Snap's stark contrast: 900M users celebrated alongside declining ad revenue amid economic uncertainty.

Social media platform's advertising growth slows as company scraps Q2 guidance amid economic turbulence.

by Luis Rijo