Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9633 Articles

Display - Feb 12, 2025 Global ad tech firm Equativ enters Japan

World map highlighting Equativ's expansion to Japan with red marker and Japanese characters, emphasizing APAC growth.

Equativ expands APAC presence in Japan, bringing programmatic solutions to world's fourth-largest digital ad market.

by Luis Rijo

Audio - Feb 11, 2025 YouTube marks two decades with focus on TV growth and creator economy

YouTube dominates podcast consumption in US market, marking shift in digital audio landscape

YouTube CEO outlines strategic plans as platform hits 20-year milestone, highlighting TV viewing and creator monetization.

by Luis Rijo

Social - Feb 11, 2025 TikTok becomes primary job search platform for Gen Z workers

Study reveals top TikTok career trends: Job hopping leads at 55%, as Gen Z embraces workplace behavior shifts

New study shows 46% of Gen Z secured jobs through TikTok, as social media platforms outpace LinkedIn for career opportunities in 2025.

by Luis Rijo

Social - Feb 11, 2025 Instagram expands teen safety features to India

Instagram's new teen safety features interface shows privacy controls and parental supervision settings

Instagram's new teen accounts in India aim to enhance online safety with automatic restrictions and parental controls

by Luis Rijo

Data - Feb 11, 2025 Gulf of America appears in Google Maps following government database update

Google Maps displays different names for Gulf waterway based on user location, showing regional naming variations

Geographic Names Information System changes Gulf of Mexico designation to Gulf of America in U.S. territory digital maps.

by Luis Rijo

Data - Feb 11, 2025 Emetriq partners with AudienceProject to validate targeting data precision

European measurement specialist to verify sociodemographic audience segments for enhanced campaign performance.

by Luis Rijo

AI - Feb 11, 2025 BBC study reveals high error rates in AI assistants' news reporting

New research exposes factual errors and content distortion in popular AI assistants when answering news-related queries.

by Luis Rijo

Retail - Feb 11, 2025 Amazon removes partial shipment splits for standard-size FBA products

Amazon changes inbound placement service fees and eliminates partial shipment splits option, impacting seller strategies.

by Luis Rijo