Nielsen expands YouTube CTV measurement in Australia with deduplication
Nielsen launches deduplicated YouTube CTV ad measurement in Australia, enhancing cross-platform campaign insights for advertisers.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Ipsos iris integrates YouTube CTV audience data in Australian digital measurement
Ipsos iris enhances digital audience measurement with YouTube CTV data, offering comprehensive cross-screen insights.
