Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9676 Articles

Display - Dec 27, 2024 UK cryptocurrency exchanges gain advertising clearance under new Google policy

New Google policy allows UK cryptocurrency exchanges to advertise starting January 2025, with FCA registration requirement.

by Luis Rijo

AI - Dec 26, 2024 Google DeepMind unveils Project Astra as next-generation AI assistant

Project Astra integrates visual, auditory, and language capabilities into a unified AI system that can interact naturally with users.

by Luis Rijo

Data - Dec 26, 2024 Chrome browser enhances form autofill to reduce checkout abandonment rates

Data visualization showing Chrome autofill's impact: reduced form abandonment and faster checkout times

Google's Chrome team releases autofill improvements showing 75% reduction in form abandonment and 35% faster completion times.

by Luis Rijo

Search - Dec 26, 2024 Search engines in 2025: ChatGPT and Google reshape search landscape

A comprehensive analysis of how artificial intelligence is transforming search engines and driving innovation in 2025.

by Luis Rijo

Video - Dec 26, 2024 YouTube reports one billion daily TV viewing hours amid streaming shift

New data reveals significant growth in YouTube's television viewership, with sports content seeing 30% year-over-year increase.

by Luis Rijo

Audio - Dec 26, 2024 Triton Digital enhances audio analytics with content analysis features

Audio Insights Dashboard Experience in Sounder

New dashboard capabilities help audio publishers analyze content categories and brand suitability across their inventory.

by Luis Rijo

Video - Dec 26, 2024 Nielsen integrates attention metrics into campaign effectiveness measurement

New collaboration with Realeyes brings attention technology to Nielsen's measurement suite, announced 8 days ago.

by Luis Rijo

Search - Dec 26, 2024 Google completes December 2024 spam update after seven-day rollout period

Global spam update targets violations of search policies across all languages, with significant impact on search rankings.

by Luis Rijo