Level Up Your Marketing Game: 14 AI Courses to Master the Future

Artificial intelligence (AI) is rapidly transforming the marketing landscape. To remain competitive, upskilling in this transformative technology is crucial. This curated list presents 14 AI courses designed to empower marketers.

Luis Rijo

Feb 13, 2024 - 2 min read

Artificial intelligence (AI) is no longer a futuristic fantasy; it's rapidly reshaping the landscape of marketing. To stay ahead of the curve, upskilling in this transformative technology is crucial.

Here's a curated list of 14 AI courses:

Foundations:

AI Essentials: This free, self-paced course lays the groundwork, guiding you through the fundamentals of AI and its application in cloud computing.
Harvard AI Introduction: Dive deeper with Harvard's introductory course, exploring machine learning concepts and practical Python implementation. Learn to design your own intelligent systems!

Mastering Tools:

ChatGPT Mastery: Harness the power of ChatGPT, a large language model chatbot, for generating creative content, answering customer queries, and more.
Google AI Magic: Demystify generative AI – the technology behind creating content like art and videos – and explore Google tools to put it into action.
Prompt Engineering Pro: Craft compelling prompts to unlock the full potential.

Ethical Considerations:

Google's Ethical AI: Navigate the ethical complexities surrounding AI. This course equips you with the knowledge to make informed decisions about its responsible use.

Deep Dives:

Machine Learning by Harvard: Delve into the heart of machine learning with Harvard's expertise. Build your own movie recommendation system and master essential algorithms and data techniques.
Language Models by LangChain: Uncover the potential of language models for generating text, translating languages, and powering chatbots – essential tools for personalized marketing communication.
Bing Chat Applications: Learn how to leverage Bing Chat, a customer service chatbot, to enhance your customer experience and streamline support.

Specialized Applications:

Microsoft AI Basics: Gain a solid understanding of the basics of generative AI and its potential to revolutionize your marketing workflows.
Generative AI by Microsoft: Take your generative AI knowledge further with Microsoft's in-depth course, exploring advanced techniques and applications.
Amazon's AI Strategy: Uncover the secrets behind Amazon's success with AI – a valuable roadmap for understanding and implementing this technology in your own marketing strategy.
AI for Everyone: Demystify AI for non-technical individuals, breaking down complex concepts into easily digestible modules.
AWS AI Foundations: Build a strong foundation in AWS AI services, empowering you to leverage the cloud's capabilities for your marketing endeavors.