Grounding with Bing Search enhances Azure AI Agent Service
Microsoft integrates real-time web data to improve AI decision-making and accuracy.…
US Copyright Office clarifies AI-generated content rules
New report outlines copyright rules for AI-generated works, focusing on human authorship.…
Sky New Zealand taps Magnite for streaming sports advertising
Sky New Zealand launches programmatic advertising for Sky Sport Now streaming platform, marking shift in local sports media landscape…
Meta reports 21% increase in advertising revenue for fourth quarter 2024
Meta's advertising business shows strong growth with increased ad impressions and prices, driving total revenue to $48.4 billion.…
IAB Tech Lab unveils technical standards roadmap for digital advertising in 2025
New specifications aim to address live streaming, privacy compliance, and artificial intelligence in digital advertising sector.…
Taboola extends content deal with Reach for 13th year
UK publisher Reach renews content recommendations partnership with Taboola, adding header bidding functionality.…
YouTube Shorts: Product lead discusses strategy and metrics
YouTube's Shorts product lead reveals key metrics and technical insights about short-form video strategy and recommendations.…
Microsoft search ad revenue grows 21% as AI investments boost performance
Microsoft reports search and advertising revenue growth driven by higher search volume and revenue per search in Q2 FY25.…
GDPR enforcement data shows low fine rates across European authorities
Analysis of European Data Protection Board statistics reveals only 1.3% of GDPR cases resulted in fines between 2018-2023…
Disney leads December TV share as streaming platforms hit record heights
Nielsen data shows Disney maintained top TV viewing share while streaming services reached new audience milestones in December 2024.…
NIQ expands consumer panel to 250,000 participants for enhanced market insights
NIQ launches expanded Omnishopper panel with 250,000 participants, offering deeper visibility into consumer behavior trends.…
Google streamlines server-side ad insertion with network code update
Full service DAI now allows network code parameter integration to enhance ad delivery control and settings management.…