Retail News
Criteo partners with Giant Eagle
Criteo this month announced a new partnership with one of the United States’ largest food, fuel and pharmacy retailers, Giant Eagle, Inc.
Retail News
Criteo this month announced a new partnership with one of the United States’ largest food, fuel and pharmacy retailers, Giant Eagle, Inc.
Data News
Twitter this week launched the Marketing Calendar for the year 2023. Advertisers can find events in different locations for the current year.
Retail News
Amazon this week launched RxPass in the US, a new monthly subscription for Prime members, providing patients with access to generic medications that treat over 80 common health conditions. RxPass costs a flat fee of $5 a month.
Social News
Twitter this week announced a new integration with DoubleVerify and Integral Ad Science, now available to advertisers based in the US.
Social News
Meta last week launched a Quiet Mode feature on Instagram. When Quiet Mode it’s enabled, Instagram does not send any notification, the profile activity status change to let people know, and Instagram automatically sends an auto-reply when someone sends a DM.
Video News
HUMAN last week took down an ad fraud operation, named VASTFLUX, where over 1,700 apps were spoofed with invisible video ads. 120 publishers were targeted.
Display News
The US Justice Department today filed a new civil antitrust suit against Google for monopolizing multiple digital advertising technology products.
Retail News
Samsung Electronics this month announced the launch of Samsung Wallet in Australia, Brazil, Canada, Hong Kong, India, Malaysia, Singapore and Taiwan. Samsung Wallet is an app that enables users to do payments with Samsung mobile devices.
Audio News
Blubrry Podcasting last week integrated Auphonic, offering now audio mastering during the publishing process. Blubrry is offering a 30-day free trial for any hosting customer to try Media Mastering, starting Jan. 19. After this trial, it will be an additional monthly fee.
Data News
The European Data Protection Board (EDPB) last week released a report with minimum thresholds for the cookie / consent banners. EDPB issued the report in reaction to over 700 cookie banner complaints from noyb.
Audio News
PRISA today announced its audio advertising revenue grew 43% last year, over the previous year. PRISA Audio registered up 574 million downloads and 971 million listening hours last year - a year-over-year increase of 39% and 17%, respectively.
Display News
Microsoft Advertising this month extended the in-market audiences to new markets, in the Middle East and Africa.
DOOH News
JCDecaux last week renewed the advertising concession (DOOH screens) with Singapore Changi Airport, for 7 years until 2029.
Data News
Google last week announced that Google Optimize will no longer be available after September 30, 2023. Google Optimize was created 5 years ago for free.
Display News
Google this month rolled out Performance Max Experiments in Google Ads. Advertisers can now test 1) uplift from Performance Max or test 2) Performance Max campaigns vs. Shopping campaigns.
Audio News
Apple today launched the second generation of the HomePod, for $299 or €349. HomePod is the smart speaker integrated into the Apple ecosystem, and packed with the personal assistant Siri.