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Display   -   Nov 21, 2024 Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse
Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse

Advertising software giant Mediaocean buys Innovid in a $500M deal, merging it with Flashtalking to challenge Google's ad tech dominance.

by Luis Rijo
Search   -   Nov 21, 2024 Google search expert reveals critical connection between UX and SEO success
Google search expert reveals critical connection between UX and SEO success

New research shows how user experience directly impacts search performance and conversion rates.

by Luis Rijo
Video   -   Nov 21, 2024 From Ad Platform to TV Empire: Trade Desk's ambitious Ventura OS raises eyebrows
Ventura OS

Trade Desk's Ventura OS sparks industry debate as competitors warn of potential market concentration in CTV advertising landscape.

by Luis Rijo
Audio   -   Nov 20, 2024 Apple removes popular music app Musi over YouTube dispute
popular music app Musi

Musi files lawsuit against Apple for breach of contract after App Store removal, citing unsubstantiated claims and lack of investigation.

by Luis Rijo
Data   -   Nov 20, 2024 New Google Analytics Cost Data Import
Google Analytics cost data import

Google Analytics enhances cost data import functionality to better track unmatched data and improve campaign metrics importation.

by Luis Rijo
Mixed Reality   -   Nov 19, 2024 Meta expands Ray-Ban Smart Glasses AI assistant to 4 European countries
Ray-Ban Meta Glasses

Meta brings voice-activated AI assistant to Ray-Ban smart glasses in France, Italy, Ireland and Spain, expanding European reach.

by Luis Rijo
Data   -   Nov 19, 2024 LiveRamp launches Media Intelligence Tools to streamline cross-platform campaign analysis
Media Intelligence Tools

LiveRamp expands Quick Start Insights with standardized media metrics across premium publishers to enhance campaign measurement.

by Luis Rijo
AI   -   Nov 19, 2024 OECD expert group maps future AI landscape
AI Framework

Landmark international report provides comprehensive framework for responsible AI development through 2040.

by Luis Rijo
Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse
Display   -   Nov 21, 2024 Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse

Advertising software giant Mediaocean buys Innovid in a $500M deal, merging it with Flashtalking to challenge Google's ad tech dominance.

by Luis Rijo
Featured Articles 8 Articles
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Display   -   Nov 21, 2024 Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse
Mediaocean acquires Innovid for $500M to create independent ad tech powerhouse

Advertising software giant Mediaocean buys Innovid in a $500M deal, merging it with Flashtalking to challenge Google's ad tech dominance.

by Luis Rijo
Search   -   Nov 21, 2024 Google search expert reveals critical connection between UX and SEO success
Google search expert reveals critical connection between UX and SEO success

New research shows how user experience directly impacts search performance and conversion rates.

by Luis Rijo
Video   -   Nov 21, 2024 From Ad Platform to TV Empire: Trade Desk's ambitious Ventura OS raises eyebrows
Ventura OS

Trade Desk's Ventura OS sparks industry debate as competitors warn of potential market concentration in CTV advertising landscape.

by Luis Rijo
Audio   -   Nov 20, 2024 Apple removes popular music app Musi over YouTube dispute
popular music app Musi

Musi files lawsuit against Apple for breach of contract after App Store removal, citing unsubstantiated claims and lack of investigation.

by Luis Rijo
Data   -   Nov 20, 2024 New Google Analytics Cost Data Import
Google Analytics cost data import

Google Analytics enhances cost data import functionality to better track unmatched data and improve campaign metrics importation.

by Luis Rijo
Mixed Reality   -   Nov 19, 2024 Meta expands Ray-Ban Smart Glasses AI assistant to 4 European countries
Ray-Ban Meta Glasses

Meta brings voice-activated AI assistant to Ray-Ban smart glasses in France, Italy, Ireland and Spain, expanding European reach.

by Luis Rijo
Data   -   Nov 19, 2024 LiveRamp launches Media Intelligence Tools to streamline cross-platform campaign analysis
Media Intelligence Tools

LiveRamp expands Quick Start Insights with standardized media metrics across premium publishers to enhance campaign measurement.

by Luis Rijo
AI   -   Nov 19, 2024 OECD expert group maps future AI landscape
AI Framework

Landmark international report provides comprehensive framework for responsible AI development through 2040.

by Luis Rijo
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