Data News
Amazon to shut down Alexa Internet on May 1, 2022
Amazon last year announced it is shutting down Alexa Internet on May 1, 2022. Alexa.com APIs to be switched off on December 15, 2022.
Data News
Amazon last year announced it is shutting down Alexa Internet on May 1, 2022. Alexa.com APIs to be switched off on December 15, 2022.
Retail News
Pinterest this week introduced in their apps a new augmented reality (AR) for home decor.
Video News
According to Google DV360’s Linear TV buying capability (Programmatic TV) has been deprecated and campaigns will not serve beyond December 31, 2021.
Audio News
SiriusXM says AudioID is the future of listener identity as traditional digital identifiers erode.
Video News
The agency Merkle this week stated it predits advertising spend will grow in TikTok and Connected TV this year.
Display News
Google Ads this week announced it will add recommendations and an optimization score for Discovery campaigns.
Retail News
In Q4 2021, Amazon reached 9,716 million USD in advertising revenue, and 31,160 million USD for the full year of 2021.
DOOH News
Digital Out Of Home (DOOH) grew by +73.8% in Q4 2021, and by +33.2% in full-year 2021.
Display News
Microsoft this month announced it will launch Shopping Campaigns in Mexico, Brazil, Argentina, Chile, Colombia, Peru, and Venezuela, by mid-February.
Data News
Microsoft Ads this month announced it is releasing auto-generated remarketing lists globally.
Data News
Microsoft Ads this month rolled out the automated integration with Google Tag Manager for all advertisers.
Retail News
Google this week released auto-tagging for free listings in Merchant Center. Auto-tagging enables advertisers to see the free listings in Google Analytics dashboards.
Display News
Microsoft this week announced portfolio bid strategies are now rolled out globally. Portfolio bid strategies use an automated bidding feature that manages bidding across multiple campaigns.
Social News
Reddit this week introduced Carrier Targeting in Reddit Ads and updated the Device targeting options.
Search News
Main updates are a new Google Partners directory, to be launched in February, and a higher incentive for new ad accounts, starting in $500 (up from $100).
Retail News
Brand pages and display ads are available in the Instacart Ads self-service portal, Instacart Ads Manager.