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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

AI

Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

Search   -   Mar 24, 2026 18 groups warn EU Commission: act on Google's search non-compliance now
Eighteen industry groups march toward EU Commission demanding action on Google's DMA violations.

Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.

AI   -   Mar 24, 2026 Bing's AI search tool now maps which pages fuel your brand's citations
AI Performance dashboard in Bing Webmaster Tools showing 21M citations for contoso.com over 3 months.

Microsoft today expanded its AI Performance dashboard in Bing Webmaster Tools with grounding query-to-page mapping, linking citations to exact content across AI search.

Beehiiv MCP
AI   -   Mar 24, 2026 Beehiiv MCP lets publishers run newsletters from ChatGPT, Claude or Gemini

Beehiiv today launched its Model Context Protocol integration, making it the first newsletter platform operable directly inside ChatGPT, Claude, Gemini, and Perplexity with read-only access.

by Luis Rijo
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AI   -   Mar 24, 2026 Beehiiv MCP lets publishers run newsletters from ChatGPT, Claude or Gemini
Beehiiv MCP

Beehiiv today launched its Model Context Protocol integration, making it the first newsletter platform operable directly inside ChatGPT, Claude, Gemini, and Perplexity with read-only access.

by Luis Rijo
Search   -   Mar 24, 2026 18 groups warn EU Commission: act on Google's search non-compliance now
Eighteen industry groups march toward EU Commission demanding action on Google's DMA violations.

Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.

by Luis Rijo
AI   -   Mar 24, 2026 Bing's AI search tool now maps which pages fuel your brand's citations
AI Performance dashboard in Bing Webmaster Tools showing 21M citations for contoso.com over 3 months.

Microsoft today expanded its AI Performance dashboard in Bing Webmaster Tools with grounding query-to-page mapping, linking citations to exact content across AI search.

by Luis Rijo
AI   -   Mar 23, 2026 Google-Agent joins the crawler list as AI browsing gets an official identity
AI agents navigate Google's web crawling infrastructure across data streams.

Google on March 20 added Google-Agent to its user-triggered fetchers list, formalizing a new user agent for AI systems like Project Mariner that navigate the web on behalf of users.

by Luis Rijo
AI   -   Mar 22, 2026 Walmart's ChatGPT checkout flopped. Here's what comes next.
Walmart's Sparky AI shopping chatbot, a smiley face avatar used inside ChatGPT and Gemini.

Walmart's Instant Checkout in ChatGPT converted three times worse than click-out links. Now Sparky is coming to ChatGPT and Gemini to replace it.

by Luis Rijo
AI   -   Mar 22, 2026 Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push
`Audit papers explode over cracked DSP dashboard, ad tech supply chain breaks down

Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL.

by Luis Rijo
AI   -   Mar 22, 2026 Czech publishers get new robots.txt shield against AI scrapers
Czech publishers block AI crawlers with robots.txt shield against data mining bots.

SPIR on March 19 updated its standard for Czech online publishers to opt out of AI text and data mining, adding real-time response crawlers to the scope of the robots.txt framework.

by Luis Rijo
AI   -   Mar 22, 2026 EU Parliament committee backs AI Act delay with fixed 2027 deadline
European Parliament hemicycle with AI circuit overlays symbolising EU AI Act regulation.

European Parliament committees vote 101-9 to postpone AI Act high-risk system deadlines to December 2027 and August 2028, replacing a flexible Commission trigger with fixed dates.

by Luis Rijo
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