Game: Automation took the trading desk's job, not its words
Sixteen terms, four groups of four. Most of this grid comes from the machinery of a media buy, and one group has been hiding in plain sight for years.
Daily word games for advertising professionals. Test how well you really know the industry: a new Connections-style grid every day, sorting 16 ad tech terms into four hidden groups, plus a weekly crossword built from the terminology that fills programmatic briefs, DSP dashboards, and measurement decks. Free to play, no account needed. Come back each morning for a fresh puzzle — and find out whether you know your bid shading from your supply path optimization.
Sixteen terms, four groups of four. Most of this grid comes from the machinery of a media buy, and one group has been hiding in plain sight for years.
Sixteen terms and four groups of four, drawn from across a working stack. One group reads like a vendor list and isn't, which is where most people slip.
Sixteen terms from across the stack, sorted into four groups of four. One group is tighter than it looks, and it is not the one you will reach for first.
Sixteen terms, four groups of four. Today's grid leans hard on commerce vocabulary, and one group is far harder to place than its plain wording suggests.
Sixteen terms, four groups of four, drawn from the parts of the job that changed most in the last decade. The hardest group rewards a long memory.
Sixteen terms, four groups of four. Friday's grid runs hard, and one group turns on a second meaning that has nothing to do with advertising.
Sixteen ad tech terms sort into four groups of four. Several tiles look like they belong to a group they do not, and that is the whole puzzle.