Google's Merchant Center for Agencies goes live in the US and Canada
Google launched Merchant Center for Agencies on March 11, 2026, giving digital marketing firms a single dashboard to manage all client accounts, diagnostics, and ad opportunities.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
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Meta ends Nielsen DMA support for automotive ads - what it means for car advertisers
Meta will discontinue Nielsen DMA targeting for automotive model ads on June 22, 2026, replacing it with Comscore Markets - campaigns must migrate or stop delivering
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Magnite opens programmatic access to Australia's Nova Retail Network
Magnite partners with NOVA Entertainment to bring programmatic buying to Australia's Nova Retail Network in-store audio, as 72% of Australian audio buyers go programmatic.
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Retail media accounting rules create hidden revenue gaps for CMNs
IAB Europe and Mediasense explain how IFRS accounting rules shape retail media revenue reporting, creating gaps between public figures and actual CMN performance data.
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Jeff Green's $150M stock bet and the AI future he's betting on
Jeff Green's $150M TTD stock purchase sparked rare candour on AI chat ads, agentic campaigns, retail media, and why Amazon's DSP may not last five years.
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Court blocks Perplexity's Comet browser from Amazon's accounts
A federal judge today barred Perplexity AI from using its Comet browser's AI agents to access Amazon's password-protected accounts, in a ruling with sweeping implications for agentic AI.
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Amazon Pharmacy adds Zepbound KwikPen at $299 as GLP-1 race heats up
Amazon Pharmacy expands access to Eli Lilly's Zepbound KwikPen at $299/month, combining transparent pricing, same-day delivery, and GLP-1 savings for U.S. customers.
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Amazon MCF comes to Germany: what D2C brands need to know now
Amazon Multi-Channel Fulfillment launches a dedicated German-language website, offering D2C brands EU-wide delivery in 1-3 days with no long-term contracts.
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Mastercard and Google's new trust layer could reshape how AI buys for you
Mastercard and Google yesterday introduced Verifiable Intent, a cryptographic trust standard for AI agent payments, backed by IBM, Adyen, Fiserv, and six other partners.
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AI bots crawl retail sites 198x more than Google, new report warns
AI bots crawl retail sites 198x more per visit than Google, bot traffic rose 5.4x in 2025, and 80% of websites are exposed to agent spoofing, per new research.
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Old agency closes client's Google Merchant Center - what it wipes and how to recover
A forgotten agency wiped a Google Merchant Center account in March 2026. Here's exactly what gets deleted and how to rebuild within 24 hours - feeds, links, and all.
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Sallie's Backpack Media targets Gen Z with education-first ad network
Sallie launches Backpack Media on March 4, 2026, a first-to-market education media network targeting Gen Z, Gen Alpha, and families across owned properties, open web, and CTV.
