The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
Walmart Data Ventures launches Scintilla Media Data Feed, giving agencies and tech partners scalable API access to 500 retail data elements for media planning.
OpenAI updated its US privacy policy on April 30 to formalize advertiser data sharing, purchase data receipt, and user targeting through marketing partners.
Amazon SIPP now covers MCF and Buy with Prime, eliminating overboxes and packing slips while applying per-unit discounts of up to $1.32 for qualifying US sellers.
Amazon SIPP now covers MCF and Buy with Prime, eliminating overboxes and packing slips while applying per-unit discounts of up to $1.32 for qualifying US sellers.
Walmart Data Ventures launches Scintilla Media Data Feed, giving agencies and tech partners scalable API access to 500 retail data elements for media planning.
OpenAI updated its US privacy policy on April 30 to formalize advertiser data sharing, purchase data receipt, and user targeting through marketing partners.
Amazon Q1 2026: advertising hit $17.2B at 24% growth and crossed $70B TTM, while AWS infrastructure and AI chip deals redraw the map for the ad industry.
Albertsons Media Collective joins Google's Commerce Media Suite, connecting first-party shopper signals to YouTube and DV360 with SKU-level sales reporting.
PayPal today launched Ads ID, a free deterministic identifier built on 400M+ verified payment accounts, integrating with Magnite, PubMatic, Rokt, and Taboola.
Google is now inserting sponsored ads into the free listing grid in the Shopping tab, completing a pattern that started in AI Mode and main search results.
A Shopify merchant traced 500+ fake carts per hour to a subdomain Shopify controls, exposing a structural gap that custom WAF rules and Cloudflare cannot close.
