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Marketing News   -   Feb 09, 2018 Programmatic 360: Automation Decoded: IAB launched a new training program for digital media buyers and sellers

IAB this month launched a new training program for digital media buyers and sellers called “Programmatic 360: Automation Decoded." The new training program was developed by industry authorities, from companies such as LiveRamp, CBS Interactive, and Pandora. According to IAB, "the course will provide detailed insights into the

by Luis Rijo
Marketing News   -   Jan 17, 2018 Instreamatic selected Top 5 Finalist on SXSW Accelerator Pitch Event

Instreamatic has been selected Top 5 Finalist in the Entertainment category as part of the 2018 SXSW Accelerator Pitch Event. 50 companies across 10 categories will present their company products and a Q&A segment to a live audience and a panel of judges in this competition. The presentations

by Luis Rijo
Marketing News   -   Jan 07, 2018 Dentsu acquires DWA, a global B2B Digital Marketing Agency in the United States

Dentsu announced last month the acquisition of 100% stake in David Wood Associates, DWA, with head office in San Francisco. DWA is a global B2B digital marketing agency. The deal is the latest addition to Dentsu Aegis Network's B2B capability, following the acquisition of gyro last year and

by Luis Rijo
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