Google's AI voice-over is coming to your Performance Max videos - opt out by March 20
Google is adding AI-generated voice-over to Performance Max video ads using advertiser headlines and descriptions, with an opt-out deadline of March 20, 2026.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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Australia's internet ad market hits $18.4bn - but not all formats won
Australia's internet advertising market grew 11.5% to $18.4bn in 2025, with video surging 19.8% and social video up 35.1%, per IAB Australia and PwC data.
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Google's secret crawl logic, finally explained in one page
Google published a new web crawling overview on March 3, 2026, detailing how Googlebot discovers, renders, and manages site access across 30+ years of web indexing.
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Google's Liz Reid on why search won't die when AI answers everything
Google Search VP Liz Reid addresses AI Overviews growth, the ChatGPT rivalry, agents reshaping the web, and why personalization may be Search's strongest card.
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Google caps AFS native style IDs at 100 per publisher account in June
Google today notified AdSense for Search publishers of a 100 native style ID limit per account, effective June 3, 2026, with automated cleanup starting April 4.
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Most Google Ads accounts waste $1,127 a month, study of 15K accounts finds
WordStream analyzed 15,000+ Google Ads accounts and found average monthly waste of $1,127, with 29% recording zero conversions and negative keywords tripling conversion rates.
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Google holds 73.7% of desktop searches - ChatGPT is smaller than you think
SparkToro and Datos yesterday published the broadest search market analysis yet, covering 41 websites in the US and EU/UK. Google leads at 73.7%, while AI tools reach only 3.2%.
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Condé Nast CEO calls Google AI a death blow as search traffic collapses
Condé Nast CEO Roger Lynch says Google's AI summaries have gutted search traffic, dropping from a majority to just 25% of visits - and he expects it to fall further.
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Google's secret thumbnail formula: schema.org and og:image both count
Google today clarified it uses both schema.org markup and the og:image meta tag to select image thumbnails in Google Search and Discover, updating its official documentation.
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Google Ads API Developer Assistant v2.0 adds AI diagnostics and v23 support
Google upgrades its Ads API Developer Assistant to v2.0 with agentic conversion troubleshooting, session hooks, and full Google Ads API v23 support for developers.
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Google Ads API tightens EU political ads rules with April 1 deadline
Google Ads API and Google Ads scripts will block campaign management calls on April 1, 2026 for accounts with undeclared EU political advertising campaigns across API versions v20 to v23.
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Google Ads budget pacing with ad scheduling: what the March 1 change actually does
Google's ad scheduling budget pacing change takes effect today. Here is every example, figure, and clarification from Ginny Marvin explained in full.
