Cloudflare gives OpenAI network signals covering 20% of the web
The pilot shares Cloudflare content-freshness and traffic data with OpenAI to test faster web indexing. No pricing or timeline was disclosed for wider rollout.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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Google adds category codes to merchant listings on July 7
Category codes cover product_type and google_product_category fields directly in schema.org markup, alongside a new sale-duration section published this week.
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Google forces publishers to wait two weeks for canonical fixes to register
The July 10 update clarifies Google may hold duplicate pages in a cluster for up to 14 days after content fixes, and details AMP and product feed changes too.
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AI cuts overall search demand 29%, FinTech loses 38%, Fractl finds
HealthTech search queries decline 37 percent while SaaS search grows 48 percent, Fractl found, splitting AI's impact sharply across marketing verticals ahead.
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Microsoft Clarity gives away AI visibility tool rivals charge for
Topic Insights launched July 9 adds competitor gap data for publishers, as AI-referred traffic converts three times higher, raising the content stakes ahead.
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Private equity circles Criteo as Google's search grip slips
A 50 percent premium bid for Criteo, a new IAS chief executive, and Munich stripping Google AI Overviews shield defined a turbulent first week of July 2026.
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Criteo takeover bid tests private equity's appetite for ad tech
Vista Equity and Quinti Capital bid for Criteo at a 50 percent premium while IAS installs a new CEO and Europe's digital ad market hits 131.1 billion euros.
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Google adds Instagram, TikTok, X and YouTube data to Search Console
Creators with no website can now track which search terms drive clicks to their Instagram, TikTok or YouTube posts. Full access rolls out over the coming weeks.
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Criteo takeover bid reshapes an adtech industry already in flux
A 50 percent premium bid for Criteo lands alongside a Google Ads bidding change, an FTC ruling on AI bias and new ad verification data reshaping July 2026.
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Google Ads gives advertisers 6 weeks before CPA targets double
The Bid Target Adjustment Tool went live July 6, starting a 42-day countdown before budget-limited campaigns shift toward stated CPA and ROAS goals for good.
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Google picks Barcelona over five rivals for first EU Search Deep Dive
Six cities competed for the September 30-October 2 slot; Barcelona won a public vote Google may repeat for future SEO conference locations everywhere else.
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Japan vehicle dealers gain Google ad format in June rollout
Google last month made vehicle ads available to all vehicle advertisers in Japan, extending a lower-funnel automotive advertising format that the company has been rolling out market by market since 2024.
