Google Ads API v24.2: AI transparency and PMax segmentation finally arrive
Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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Six shifts rewriting search: VIA Nederland's taskforce speaks out
VIA Nederland's Search Taskforce in June 2026 laid out six shifts reshaping search: AI answers, GEO, AI agents, automation, new KPIs, and the T-shaped marketer.
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Google quietly rewrites AI Max reporting docs - DSA deadline moves to 2027
Google updated AI Max for Search reporting on June 23 with a 2027 DSA deadline, four new search term report views, and a Search Campaigns for Travel guide.
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YouTube Studio gets AI comment search that reads between the lines
YouTube adds AI comment search to Studio so creators find comments by topic and meaning, not just keywords. Available globally on desktop from June 26, 2026.
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Google Finance exits beta with portfolios, AI tasks, and an Android app
Google Finance exits beta globally with investment portfolios, scheduled AI briefings, and a new Android app featuring real-time data and AI research tools.
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Google's June 2026 spam update is live - what it hits and why it matters
Google today launched the June 2026 spam update, hitting all languages and regions globally from 09:03 PDT. Rollout may take several days before completing.
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Google tests 'Strongest match' label on Search ads in the US
Google today started a small US experiment adding 'Strongest match' and 'Strong match' labels to Search ads, using existing ad quality and relevance signals.
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Google brings back Target CPA and Target ROAS as standalone bidding strategies
Google Ads restores Target CPA and Target ROAS as standalone strategies in June 2026, separating from Maximize conversions. Bidding behavior remains identical.
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Google's site move guide now covers www and non-www domain variants
Google this month updated its site move guide to require the Change of Address tool for all subdomain variants, including www and non-www, during domain migrations.
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AI advertising leads Cannes Lions 2026 as OpenAI courts the Croisette
On day one of Cannes Lions 2026, OpenAI courted advertisers as Criteo passed 2,000 brands on ChatGPT, shoppable TV spread, and Google reworked Smart Bidding.
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Promotion mode is here - Google's Ginny Marvin explains what actually changed
Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains.
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Google Street View is now live in Georgia, covering 13,000 km
Google Street View launches in Georgia, covering 13,000 km of roads, mountain passes, wine regions, and UNESCO heritage sites on Google Maps and Google Earth.
