The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.
Social
The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.
Paul Archer, founder of brand advocacy platform Duel, argues AI automation will replace traditional influencer managers with "advocacy engineers" managing 100,000+ customer advocates.
X yesterday expanded its revenue sharing pool, shifted payouts to timeline impressions, weighted Articles more heavily, and launched a $1M prize for US creators.
TikTok Shop sellers Meowant and PetPivot clash in court over allegedly false product reviews, raising questions about creator partnerships and advertising disclosure.
TikTok Shop sellers Meowant and PetPivot clash in court over allegedly false product reviews, raising questions about creator partnerships and advertising disclosure.
Paul Archer, founder of brand advocacy platform Duel, argues AI automation will replace traditional influencer managers with "advocacy engineers" managing 100,000+ customer advocates.
X yesterday expanded its revenue sharing pool, shifted payouts to timeline impressions, weighted Articles more heavily, and launched a $1M prize for US creators.
Impact.com suspended Honey from its affiliate network today following investigation into standdown violations that concealed attribution manipulation from testers.
Meta launched User True Interest Survey model on Jan 14, integrating direct feedback to improve Facebook Reels recommendations beyond watch time and likes metrics.
Meta's automated support systems create frustrating loops, preventing advertisers from reaching human assistance when technical issues require intervention.
HubSpot and Reddit released a B2B marketing guide showing 70% of decisions happen before sales contact, with Reddit becoming the #1 AI-cited source for research.
Digital video dominates investment priorities while 56% flag AI-generated content adjacency as top 2026 challenge, according to Integral Ad Science survey of 220 UK media professionals.
