The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Google announced major AI-powered advertising innovations at Think Week 2025 in New York, including loyalty features, Asset Studio, AI Max expansion, and agentic capabilities starting September 10.
Amazon Brand Lift measurement system extends to eighth global market as Mexican advertisers gain brand impact tracking capabilities through Amazon DSP campaigns.
Amazon's inaugural German advertising event on June 4, 2025, reveals streaming engagement metrics and interactive ad formats launching September 2025.
Nielsen reveals Hispanic viewers command 55.8% of TV time through streaming platforms, outpacing general U.S. population by nearly 10 percentage points amid digital advertising gap.
New research from LG Ad Solutions shows diverse audiences prefer free ad-supported streaming over traditional TV, with 94-97% owning connected TV devices.
Netflix and Amazon Ads enable advertisers to purchase premium streaming inventory through automated demand-side platform across 11 international markets.
Magnite announces streamr.ai acquisition on September 9, 2025, bringing AI-powered CTV ad creation tools to small business marketers through ecosystem partnerships.
Digital marketing professionals face new compliance requirements after comprehensive tax expansion takes effect October 1, 2025, targeting services previously exempt from state sales collection.
UK broadcaster collaboration shows strong adoption among younger demographics while research confirms traditional TV's enduring appeal for memorable content.
Video streaming reached 87% of Germans aged 16+ in September 2024, narrowly exceeding the 86% who watch broadcast television, marking historic shift in media consumption habits.
Dutch court reduced administrative fine to €375 but upheld GDPR violations finding against village livestream operator who filmed public spaces without consent.
VIDAA International and partners eliminate set-top boxes with integrated MagentaTV solution launching in Germany this year, expanding across Europe by 2026.
