Audio Programmatic audio shifts to curation, identity, and video in 2026 Triton Digital CRO predicts programmatic audio will prioritize curated supply and brand fit over scale while integrating with omnichannel platforms in 2026.
Retail Amazon consolidates ad platforms while expanding streaming and music features Amazon merges DSP and Ads Console into unified Campaign Manager with AI agents. Prime Video adds news hub. Music launches 2025 Delivered. CEO discusses persistence.
Data AdClarity adds click-through rate benchmarking to ad intelligence platform BIScience launched CTR competitive intelligence for AdClarity on December 5, 2025, enabling advertisers to benchmark engagement across display, video, social and in-app ads.
AI AI anxiety drives consumer privacy fears as data trust reaches crisis point Verve survey reveals 65% of consumers worry about AI data training, while 97% demand transparency from publishers as privacy concerns intensify in 2025.
Data Looker Studio updates filters, charts, and connectors in November releases Google introduced timeline chart modernization, parameter-enabled filter defaults, and expanded Google Ads metrics in Looker Studio's November 6 and 13 updates.
Video DoubleVerify urges streaming industry to adopt transparency standards Measurement verification company calls for widespread adoption of content-level reporting and viewability standards as low CTV measurement adoption persists.
Data Meta removes 134 million scam ads in 2025 amid expanding fraud crisis Meta announces extensive anti-scam measures at Global Anti-Scam Summit, removing 134 million scam ads in 2025 while user reports decline 50% over 15 months.
Video Amazon Prime Video adds free news hub for US streaming customers Prime Video launches dedicated news destination on December 3, 2025, offering 24/7 access to ABC, CBS, CNN, NBC News and hundreds of channels at no additional cost.
Data Bombora audiences reach Reddit's 116 million daily users for B2B targeting Consent-driven B2B audience data expands to Reddit platform through partnership with Bombora, enabling advertisers to activate 19,000 intent-based segments.
Video LG Ad Solutions and Taboola partner for CTV performance tracking LG Ad Solutions and Taboola announced Performance Enhancer on December 3, 2025, connecting connected TV exposure to measurable digital conversions globally.
Display Marketers plan email resurgence amid AI adoption and podcast growth Survey of 100 business leaders reveals 65% will reinvest in email marketing while 97% report AI impact on performance. Retail media networks reach 70% adoption.
Display Display retargeting CPMs surge 11% as early holiday shopping intensifies AdRoll reports retargeting costs jumped 11% year-over-year in Q4 2025 as brands competed for early holiday demand amid economic uncertainty and K-shaped spending patterns.
Data Amazon CEO Andy Jassy on persistence: seeing projects through makes the difference Amazon CEO Andy Jassy discusses the importance of resilience and controlling controllable factors during AWS's uncertain early development period in December 2025.
Audio YouTube launches personalized Recap feature for North American users YouTube announced Recap on December 2, delivering personalized viewing summaries with personality types and music insights to users starting in North America.
DOOH JCDecaux secures 8-year Helsinki metro advertising contract with LED screens JCDecaux won an 8+2 year contract with HKL and Länsimetro Oy to operate advertising in 30 Helsinki and Espoo metro stations starting July 1, 2026.
Audio Amazon Music adds Insights and 2025 Delivered personalized analytics features Amazon Music launches Insights with Monthly Recaps on August 1, 2025, and 2025 Delivered festival-themed year-end recap on December 2, 2025, for subscribers globally.
Data Treasure Data expands AI Marketing Cloud access through AWS Marketplace Treasure Data made its AI Marketing Cloud available through AWS Marketplace on December 2, 2025, giving brands direct access to its customer data platform.
Data Wikipedia's most-read articles of 2025 reach 2.4 billion hours Wikimedia Foundation reveals Charlie Kirk assassination, Deaths in 2025 page, and serial killer Ed Gein top Wikipedia's most-read articles with traffic exceeding 44 million views.
Data FTC sends $15.3 million in refunds to Avast antivirus customers Federal Trade Commission distributes nearly $15.3 million to 103,152 Avast customers through checks, PayPal and Zelle following June 2024 settlement over deceptive privacy claims.
Video RTL cuts 600 German jobs as broadcaster confronts streaming shift RTL announces 600 job cuts in Germany citing weak TV ad revenue, just weeks after presenting TV Key Facts 2025 showing viewing strength.
Data IAB Europe adds multilingual support to DSA transparency guidelines IAB Europe released version 1.2 of DSA Transparency Implementation Guidelines on December 4, adding standardized text translations in 24 EU languages for ad disclosure.
Social X terminates European Commission's ad account after €120 million fine X head of product Nikita Bier terminated the European Commission's advertising account on December 7, 2025, two days after the EC imposed a €120 million DSA fine.
Data German court asks EU to clarify IP address data protection rules Court seeks guidance on whether dynamic IP addresses constitute personal data when transferred to third parties who cannot identify users.
Data California privacy law updates take effect January 1, 2026 California's CCPA updates bring new consumer data protection requirements for businesses selling or sharing personal information, effective January 1, 2026.
Video IAB Tech Lab releases Deals API to streamline programmatic transactions IAB Tech Lab opens Deals API specification for public comment until January 31, 2026, addressing manual entry, transparency gaps in curated programmatic deals.
