PPC Land

Topic

Audio

A collection of 25 issues

TuneIn taps Triton Digital to monetize audio and gets access to iHeartMedia’s stations

TuneIn this week announced it will monetize its audio with Triton Digital, acquired this year by iHeartMedia, and iHeartMedia’s 850 digital stations become available in TuneIn.

Spotify ad revenue is rebounding in 2021, led by the direct and podcast sales channels

Spotify today reported an ad revenue rebound in Q2 2021. Spotify reached 275 million euros with ad revenue in Q2 2021, 110% growth year over year, 28% growth quarter over quarter.

Piccolo Podcasts and Media launches PodShare, a monetization platform for independent podcasters

Piccolo Podcasts and Media is encouraging smaller podcasts to sign up, as they are looking for niche areas.

Vibenomics grows programmatic ad sales by 209% in the first six months of 2021

Vibenomics last week revealed its digital audio programmatic advertising sales grew by 209% in the first six months of 2021 compared to all of 2020.

Deezer Free is now available on Google Home, with ads

Deezer Free on Google Home is available in Australia, Canada, France, Germany, Italy, Mexico, Spain, the UK and in the US.

Spotify expands Audience Network to Australia, Canada, and the United Kingdom

Spotify this month expanded Spotify Audience Network to Australia, Canada, and the United Kingdom.

5 in 7 Irish adults are listening digital audio weekly

The study was carried out by Red C Research in June 2021.

Apple to launch paid podcasts in June

Apple podcasts will have free, freemium and paid podcasts, starting next month.

Clubhouse launches a program to pay creators

Clubhouse Creator First program will provide selected creators with a monthly stipend.

iHeartMedia starts reporting podcasting business separately

iHeartMedia was divided in 2: iHeartMedia Digital Audio Group and iHeartMedia Digital Audio Group.