Google adds seasonality adjustments for smart bidding in Google Ads
Google this week added seasonality adjustments for smart bidding in Google Ads. The seasonality adjustments enable advertisers to inform the ...
Tag: Display
Car Screen will be the next device type
On digital, the first personalized device type available for advertising was Desktop, then Tablet and Mobile. While DSP's and SSP's ...
Advertisers can now pay for conversions in Google Ads
Google yesterday introduced a new price model on Google Ads. Advertisers are now able to pay for conversions in display ...
Teads signs exclusive partnership with The Economist for Outstream and Display
Teads this month announced an exclusive global partnership with The Economist Group to deliver both outstream video and viewable display ...
Spotify hires Zuzanna Gierlinska as Head of Programmatic Europe
According to LinkedIn, Zuzanna Gierlinska was hired by Spotify two months ago as Head of Programmatic Europe. Suzanna has experience in data ...