Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9386 Articles

AI - Oct 11, 2025 Claude launches file creation for professional documents

Claude file creation toggle in settings showing code execution and document generation capabilities enabled

Anthropic introduces document generation capabilities for Excel, PowerPoint, Word, and PDF formats across paid subscriptions.

by Luis Rijo

Retail - Oct 11, 2025 TTD enables programmatic retail media buying through Koddi partnership

The Trade Desk integrates Koddi's commerce platform for programmatic onsite retail inventory access. Gopuff launches as first partner October 2025.

by Luis Rijo

AI - Oct 11, 2025 Google faces publisher backlash over AI search control limitations

Google VP Robby Stein discusses AI search controls on TBPN podcast, October 10, 2025.

Google executive Robby Stein confronted on publisher controls for AI search features, revealing gaps in opt-out options as content creators demand choice.

by Luis Rijo

Retail - Oct 11, 2025 Amazon introduces seller challenge feature for enforcement appeals

Amazon Seller Challenge FAQ showing three initial challenges and 48-hour review process for AHA sellers.

Account Health Assurance sellers gain new appeal mechanism with 48-hour response timeframe and structured review process for disputed policy decisions.

by Luis Rijo

Search - Oct 10, 2025 CMA designates Google with Strategic Market Status following investigation

CMA officially designates Google with Strategic Market Status following nine-month investigation.Retry

UK regulator officially designates Google with Strategic Market Status after nine-month investigation, finding the company holds substantial market power in search.

by Luis Rijo

Video - Oct 10, 2025 YouTube launches pilot program for terminated creators

YouTube begins testing a program allowing some terminated creators to request new channels after one year, excluding copyright and severe policy violations.

by Luis Rijo

AI - Oct 10, 2025 Public trust in AI-generated news remains low despite rising usage

AI-generated visualization of global survey research on artificial intelligence adoption and news trust across six countries (AI-generated)

New research from Oxford University reveals 90% awareness of AI tools with weekly use doubling to 34%, while trust in AI-generated news content stays low at 50%

by Luis Rijo

AI - Oct 10, 2025 Brave browser reaches 100 million monthly users

Brave browser user growth chart showing climb from 2015 to 100 million users in 2025.

Brave browser hit 101 million monthly active users on September 30, 2025, with search platform processing nearly 20 billion annual queries.

by Luis Rijo