Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9473 Articles

Search - Aug 08, 2025 Yelp delivers record revenue with 4% growth as AI initiatives gain momentum

Yelp Q2 2025 earnings charts show 4% revenue growth, 16% net income rise, and AI-driven advertising gains

Services advertising drives record $370 million quarterly revenue despite macroeconomic uncertainties.

by Luis Rijo

Video - Aug 08, 2025 Trade Desk shares plummet 27% despite strong Q2 performance

Trade Desk stock chart showing 27% after-hours drop from $88 to $62 following Q2 2025 earnings report

Trade Desk delivered robust quarterly results but faces investor skepticism over future growth trajectory and competitive pressures in programmatic advertising sector.

by Luis Rijo

Video - Aug 08, 2025 Trade Desk reports strong Q2 growth as new CFO steps in

Trade Desk Q2 2025 earnings analytics dashboard showing programmatic advertising growth metrics

Programmatic advertising platform delivers 19% revenue growth while announcing leadership transition effective August 21.

by Luis Rijo

Social - Aug 07, 2025 Pinterest delivers 17% revenue growth with record user base

Pinterest Q2 2025 revenue by region: 17% growth to $998M with strong Europe (+34%) and Rest of World (+65%) gains

Platform reaches 578 million monthly active users as advertising business demonstrates momentum across all regions.

by Luis Rijo

AI - Aug 07, 2025 BuzzFeed warns of AI search impact on digital advertising

AI search transforms digital publishing landscape as traffic flows shift from websites to search platforms.

Major publisher cites Google's AI Overviews as threat to traffic and revenue model.

by Luis Rijo

AI - Aug 07, 2025 Google releases updated Perch AI model for bioacoustic conservation

AI helps protect endangered Hawaiian honeycreepers like these red birds through advanced sound analysis technology.

Google releases improved Perch AI to help scientists protect endangered species through advanced audio analysis technology.

by Luis Rijo

AI - Aug 07, 2025 WPP cuts workforce

WPP Media workforce decline chart showing dramatic drop

Global advertising giant reduces headcount by 7,000 as financial pressures mount.

by Luis Rijo

Display - Aug 07, 2025 Google Ads API enforces new EU political advertising declarations

Digital illustration showing EU regulatory buildings with API data flows for Google Ads political advertising rules.

Google introduces mandatory self-declaration fields for campaigns ahead of European political advertising ban.

by Luis Rijo