Google advertising monopoly exposed in new book
Former executive documents secret programs Bernanke and Poirot used to manipulate auction systems.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Posts
Previous Posts-
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Scope3 launches AI brand safety integration with Amazon DSP
Custom AI models and agentic decisioning now available for programmatic advertising campaigns.
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Meltwater debuts GenAI Lens for comprehensive brand monitoring across AI platforms
New GenAI Lens tool monitors brand mentions across ChatGPT, Claude, Gemini and other major AI assistants, filling blind spots in digital marketing.
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Bragi partners with OpenAI for AI-powered headphone experiences
Audio platform pioneer announces ChatAI app launch for Summer 2025, enabling brands to integrate GPT voice assistants.
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MRC opens public comment for out-of-home audience measurement standards phase 2
Media Rating Council releases draft requirements for out-of-home advertising audience measurement standardization.
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Microsoft introduces Copilot Mode in Edge browser with AI-powered features
Experimental browser mode integrates voice navigation, multi-tab analysis, and streamlined interface design.
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German study shows generative AI adoption varies sharply by demographics
New research from YouGov reveals stark differences in how German workers embrace artificial intelligence tools, with age and education creating significant divides in workplace technology adoption.
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Google Analytics now suggests tracking AI chatbots in custom channel groups
Analytics platform provides specific guidance for measuring traffic from ChatGPT, Gemini, and other AI tools.
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Programmatic digital out-of-home adoption reaches 30% in China
China's programmatic digital out-of-home advertising market demonstrates steady growth with 30% adoption rate among surveyed companies.
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JCDecaux India unlocks programmatic targeting at Bengaluru International Airport
Strategic alliance brings first-time programmatic access to India's third busiest airport with 64 screens generating over 41 million monthly impressions.
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Microsoft launches Premium Streaming campaigns including Netflix
Microsoft Advertising quietly launches new video campaign format targeting premium streaming platforms like Netflix and Roku.
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Chinese giant JD.com offers €2.2 billion for Media Markt and Saturn
Chinese e-commerce company launches voluntary takeover bid for Media Markt and Saturn parent at €4.60 per share premium.
