Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9522 Articles

Data - Jul 12, 2025 Vivaldi 7.5 brings stability improvements to mobile browsers

Vivaldi 7.5 mobile browser displaying reading list and web browsing on dual devices with enhanced UI

Vivaldi Technologies releases maintenance update focusing on bug fixes and user experience.

by Luis Rijo

Social - Jul 12, 2025 Meta unveils Creative breakdown for Flexible formats and AI generated image ads

Meta Ads Manager Creative breakdown showing Image generation performance data with estimated values for AI-generated content tracking.

Meta introduced a new 'Creative' breakdown option in Ads Manager on July 11, 2025, enabling advertisers to analyze ad performance by specific creative elements for the first time.

by Luis Rijo

Video - Jul 12, 2025 Disney and ITV launch content exchange across streaming platforms

Disney+ and ITVX logos side by side, representing the new content-sharing partnership announced July 10, 2025.

Disney+ and ITVX begin trading content libraries in landmark partnership starting July 16, marking new approach to streaming collaboration.

by Luis Rijo

Social - Jul 12, 2025 TikTok faces new DPC inquiry over China data storage violations

Data flows between EU and China servers with regulatory warning symbols and compliance oversight

Irish regulator opens investigation after platform admits EEA user data was stored on Chinese servers contrary to previous testimony.

by Luis Rijo

AI - Jul 12, 2025 IAB Europe releases whitepaper on AI in digital advertising

IAB Europe AI whitepaper cover showing digital advertising icons and artificial intelligence symbols

IAB Europe publishes comprehensive AI whitepaper addressing growth, guardrails and policy for European digital advertising.

by Luis Rijo

Retail - Jul 12, 2025 United States retail sales drop as recession fears grow in June

Digital products surge while retail sectors decline in June 2025 US sales data visualization chart

Spending falls 0.33% as consumers worry about economy and advertising budgets may shrink.

by Luis Rijo

Data - Jul 12, 2025 Utiq certifies fifty-five as trusted partner in France for privacy advertising

Fifty-five becomes certified Utiq Trusted Partner for privacy-first advertising solutions in France.

Telecommunications-powered advertising platform expands European reach through Paris-based data marketing consultancy partnership.

by Luis Rijo

AI - Jul 12, 2025 LangChain's six-stage framework for production AI agent development

LangChain's 6-stage AI agent framework: Define, Design SOP, Build MVP, Connect, Test, Deploy for production.

New methodology addresses enterprise failures by emphasizing Standard Operating Procedures before technical implementation.

by Luis Rijo