Google introduces mandatory certification for dating and companionship ads
New policy requires dating advertisers to obtain certification and prohibits exploitative services, starting March 2025.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Previous Posts-
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Sprinklr reports growth in unified customer experience platform and CCaaS transformation
New York tech firm sees 8% revenue rise while focusing on contact center expansion and AI implementation amidst market shifts.
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X platform expands programmatic advertising access with lower CPMs
X platform broadens programmatic access through multiple DSPs while offering notably lower CPMs compared to competitors in the ad space.
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Google Analytics streamlines key event tracking with one-click recommendations
New update enables marketers to mark and create key events with a single click, improving campaign measurement efficiency.
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European data protection board unveils new strategy for cross-regulatory cooperation
EDPB announces initiatives to align GDPR with EU digital laws and increase support for SMEs in latest strategic framework.
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Microsoft Advertising Platform integrates with Mediaocean for automated orders
New integration between Microsoft Advertising and Mediaocean's Prisma platform enables automated order insertion for media buyers.
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Western Union expands digital reach through PubMatic
Financial services giant Western Union partners with PubMatic to enhance its commerce media capabilities and multicultural audience reach.
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Wikipedia traffic shifts: From ChatGPT to Politics as top draw 2023-2024
Analysis reveals how reader interests shifted from AI dominance in 2023 to political engagement in election year 2024.
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Digital rights group NOYB gains EU-wide authority for collective data protection cases
Privacy watchdog NOYB receives approval to launch EU-wide collective redress actions for GDPR violations and data rights.
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Temu releases content moderation report for EU Digital Services Act
Temu details content moderation practices, automated systems, and human oversight in new transparency report for EU compliance.
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Xumo-PubMatic alliance expands programmatic CTV advertising capabilities
New partnership enables advanced programmatic advertising across Xumo's streaming platform, reaching viewers through PubMatic's technology.
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Taboola and WeatherBug extend partnership with new three-year agreement
Leading weather app WeatherBug renews partnership with Taboola to enhance content recommendations across digital platforms.
