Meta announces 2024 US Election ad restrictions: key dates and changes
Meta unveils plans for a restriction period on US political ads ahead of the 2024 election. Learn about key dates and policy changes affecting advertisers.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Podcast listenership soars in Australia, older audiences drive growth
Nielsen data reveals 16% YoY growth in Australian podcast listeners, with 49% surge among over-60s. Comedy tops content preferences.
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Twitch revolutionizes branded gaming with The Glitch in Fortnite
Explore how Twitch's The Glitch transforms in-game advertising, blending real brands with Fortnite's virtual world.
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Amazon DSP launches goal-based bidding to enhance brand campaign efficiency
New feature optimizes reach and frequency for brand awareness, available globally for Amazon DSP advertisers.
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TikTok Academy revamp
TikTok Academy launches enhanced learning experience with curated paths, flexible formats, and expanded curriculum for marketers.
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TikTok Search Ads
TikTok's new Search Ads Campaign feature empowers brands to target high-intent audiences through keyword-based advertising.
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Microsoft launches open beta for AI-powered native asset generation
Microsoft unveils a new AI-driven tool for creating ad assets, streamlining the process for advertisers and marketers.
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Reddit expands Machine Translation to 35+ countries, boosting global access
Reddit's new machine translation feature rolls out to Brazil, Spain, and 35+ countries, enabling multilingual discussions and content.
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Adform expands data offerings, maintains MRC accreditation
Adform partners with Mastercard, retains MRC accreditation, and enhances programmatic guaranteed workflow in latest updates
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Google's Sullivan on SEO Future: AI, UGC, and challenges for independent sites
Google's Danny Sullivan discusses the evolving search landscape, addressing concerns of independent sites and the role of AI in SEO.
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Amazon unveils new Optimal Frequency solution for ad campaigns
Amazon Marketing Cloud introduces a self-serve tool to help advertisers manage ad frequency and improve campaign efficiency.
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Forbes Advisor faces significant drop in Google search rankings
Forbes Marketplace's SEO strategy for Forbes Advisor comes under scrutiny as site experiences major traffic decline.
