Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9688 Articles

Search - Dec 22, 2024 Google hits indie websites with spam update while major publishers gain visibility

Independent website owner reports massive search visibility drop from Google's December spam update as bigger publishers gain rankings.

by Luis Rijo

Video - Dec 21, 2024 Brave browser grapples with YouTube's latest ad blocker detection expansion

YouTube warning message blocks video playback for ad blocker users, offering Premium subscription alternative

Users report increasing ad blocker detection on YouTube, as Brave implements technical solutions to maintain viewer experience.

by Luis Rijo

DOOH - Dec 20, 2024 Digital out-of-home advertising expands in Australian coworking spaces

New partnership between FRAMEN and VIOOH brings programmatic digital advertising to major Australian cities, targeting professional spaces.

by Luis Rijo

Data - Dec 20, 2024 Google enables IP address targeting with new privacy technology in 2025

Timeline showing Google's IP address policy change milestones from announcement to implementation in 2025

Google announces platform policy changes allowing IP address use for advertising, protected by privacy-enhancing technologies.

by Luis Rijo

Data - Dec 19, 2024 Nielsen expands ad measurement capabilities with new attention tracking feature

Nielsen's latest outcomes measurement enhancement includes Realeyes' attention technology for deeper ad creative analysis.

by Luis Rijo

AI - Dec 19, 2024 European data watchdog clarifies privacy rules for artificial intelligence models

EDPB releases guidance on AI model anonymity, legitimate interests and unlawful data processing implications.

by Luis Rijo

AI - Dec 19, 2024 Microsoft releases Dall-E 3 PR16 model to speed up Bing image generation

Microsoft announces significant improvements to Bing Image Creator, including faster processing and enhanced image quality features.

by Luis Rijo

Data - Dec 19, 2024 Cybersecurity report warns of $12 trillion global cybercrime losses by 2025

New research forecasts AI-powered cybercrime and hyperscale bot attacks will drive unprecedented financial losses in coming year.

by Luis Rijo