Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in As Seen on Tubes. Reach out via [email protected]
Researchers from Columbia, Harvard, Technical University of Munich, and Carnegie Mellon analyzed 500 million impressions and found AI-generated advertising matched human creative performance.
ProSiebenSat.1 expects adjusted EBITDA around €405 million for 2025, missing guidance as German TV advertising declined 4% in fourth quarter despite wetter.com sale proceeds.
Fubo delivered Q1 FY 2026 revenue of $1.54 billion following Disney merger, achieving positive EBITDA of $41.4 million and announcing ESPN distribution partnership.
Coalition program grants year-long free membership to early-stage companies solving advertising's fragmentation crisis through neural networks and real-time verification.
Google's John Mueller cautioned against excessive technical analysis for redirect optimization, stating most issues are visible during normal browsing.
