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Nielsen IBOPE data shows streaming captured 24.6% of Mexico TV viewing in July 2025, up 0.9 points from June as digital consumption continues growing.
by Luis Rijo
Netflix gains ground while YouTube maintains dominance in July 2025 television measurement data from Nielsen showing changing consumption habits.
by Luis Rijo
Google introduces comprehensive site-level transparency for Search, Shopping, and App campaigns on Search Partner Network, addressing decades of advertiser demands for placement visibility.
by Luis Rijo
Peter Leonard reveals Productivity Commission alternative at IAB summit as industry adaptation deadline approaches.
by Luis RijoInvestor Chris Camillo alleges AI applications create massive search volume through automated queries, potentially inflating Google's growth metrics.
by Luis Rijo
PodPoll 2025 reveals Australia's podcast audience reached 9.6 million monthly listeners with 47% penetration, while blue-collar workers emerge as fastest-growing segment in 2025.
by Luis RijoNielsen extends TV measurement services contract with Sky and TVNZ through June 2027, introducing new streaming tools for New Zealand broadcasters.
by Luis Rijo
Microsoft Advertising research reveals conversational AI drives significant performance improvements across multiple engagement metrics.
by Luis Rijo
Nielsen IBOPE data shows streaming captured 24.6% of Mexico TV viewing in July 2025, up 0.9 points from June as digital consumption continues growing.
by Luis Rijo
New log file analysis of 7 billion OpenAI bot events reveals a 3.5x surge in OAI-SearchBot activity after GPT-5, while ChatGPT user-driven events dropped 28%.
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
Vevo's 2026 upfront strategy triples Artist Franchise sales, expands Vevo Evolve audience tools, and opens music video inventory via YouTube Instant Reserve.
Paligo: 49% of harmful AI incidents involve software, not robots, in 1,406 cases - chatbots, recommendation engines and deepfakes dominate the incident record.
Google Ad Manager launched focused banner ads on March 9, 2026, a beta format that blurs article text mid-scroll until readers tap a button to resume reading.
Tests and antitrust filings reveal Google AI Mode draws from FastSearch - a cached, lighter index separate from the live web powering traditional Search results
Google expanded Ads Advisor with three agentic safety features: real-time policy reviews, 24/7 security monitoring, and instant certifications via Gemini.
Danny Sullivan last week republished his 1996 Webmaster's Guide to Search Engines, a 30-year milestone document that shaped modern SEO practices and terminology.
Nielsen IBOPE data shows streaming captured 24.6% of Mexico TV viewing in July 2025, up 0.9 points from June as digital consumption continues growing.
by Luis Rijo
Netflix gains ground while YouTube maintains dominance in July 2025 television measurement data from Nielsen showing changing consumption habits.
by Luis Rijo
Google introduces comprehensive site-level transparency for Search, Shopping, and App campaigns on Search Partner Network, addressing decades of advertiser demands for placement visibility.
by Luis Rijo
Peter Leonard reveals Productivity Commission alternative at IAB summit as industry adaptation deadline approaches.
by Luis RijoInvestor Chris Camillo alleges AI applications create massive search volume through automated queries, potentially inflating Google's growth metrics.
by Luis Rijo
PodPoll 2025 reveals Australia's podcast audience reached 9.6 million monthly listeners with 47% penetration, while blue-collar workers emerge as fastest-growing segment in 2025.
by Luis RijoNielsen extends TV measurement services contract with Sky and TVNZ through June 2027, introducing new streaming tools for New Zealand broadcasters.
by Luis Rijo
Microsoft Advertising research reveals conversational AI drives significant performance improvements across multiple engagement metrics.
by Luis Rijo