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Google provides enhanced transparency for advertisers regarding account suspensions.
by Luis Rijo
How brands can capitalize on the fastest-growing ad format as performance budgets shift.
by Luis Rijo
Digital audience data shows dramatic shifts in how Australians research and book travel options.
by Luis Rijo
New report reveals adoption challenges despite half expecting full integration by 2026.
by Luis Rijo
Streaming giant adds 350,000 titles for users in four new countries.
by Luis Rijo
New certification program targets conversion-focused advertisers seeking measurable results.
by Luis Rijo
New IAB Tech Lab signal implementation enables clearer outstream video classifications.
by Luis Rijo
TikTok upgrades advertiser safety suite with video and profile exclusion tools.
by Luis Rijo
Google provides enhanced transparency for advertisers regarding account suspensions.
by Luis Rijo
Google Ad Manager launched focused banner ads on March 9, 2026, a beta format that blurs article text mid-scroll until readers tap a button to resume reading.
Tests and antitrust filings reveal Google AI Mode draws from FastSearch - a cached, lighter index separate from the live web powering traditional Search results
Google expanded Ads Advisor with three agentic safety features: real-time policy reviews, 24/7 security monitoring, and instant certifications via Gemini.
Danny Sullivan last week republished his 1996 Webmaster's Guide to Search Engines, a 30-year milestone document that shaped modern SEO practices and terminology.
Perion and EMARKETER survey 111 US marketers on creative optimization: only 3.6% actively optimize despite 89% viewing creative as critical to performance.
EU proposes requiring Alphabet to share Google Search query, click, ranking and view data with rival engines on FRAND terms in DMA specification proceedings.
Google kills Dynamic Search Ads in September, ChatGPT ad CPMs drop from $60 to $25, the IAB records $294.6B in 2025 digital ad revenue, and Amazon's billing crisis deepens.
Meta's new measurement report argues last-click attribution misallocates 31% of conversions, pushing advertisers to adopt hybrid incrementality frameworks.
Google provides enhanced transparency for advertisers regarding account suspensions.
by Luis Rijo
How brands can capitalize on the fastest-growing ad format as performance budgets shift.
by Luis Rijo
Digital audience data shows dramatic shifts in how Australians research and book travel options.
by Luis Rijo
New report reveals adoption challenges despite half expecting full integration by 2026.
by Luis Rijo
Streaming giant adds 350,000 titles for users in four new countries.
by Luis Rijo
New certification program targets conversion-focused advertisers seeking measurable results.
by Luis Rijo
New IAB Tech Lab signal implementation enables clearer outstream video classifications.
by Luis Rijo
TikTok upgrades advertiser safety suite with video and profile exclusion tools.
by Luis Rijo