The user agent strings every SEO and site owner needs right now
A technical reference for GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot, and Bingbot - the exact user agent strings shaping how AI crawls the web in 2026.
PPC Land
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Previous Posts-
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Google quietly unlocks custom labels for Demand Gen campaigns
Google Merchant Center now supports custom labels 0-4 in Demand Gen campaigns, giving advertisers product-level segmentation tools for bidding and reporting.
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The B2B buying formula LinkedIn says AI just scrambled
LinkedIn research shows 94% of B2B buying groups now use LLMs before contacting sales. AI retrieval and peer-based defensibility now determine who gets chosen.
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Amazon's $48 billion India bet: what the numbers actually mean
Amazon today commits $48 billion to India by 2030, adding $13 billion for AWS data centers in Mumbai and Hyderabad, with custom AI chips and 100+ delivery stations.
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YouTube Studio's Content tab gets a Notices column and estimated revenue view
YouTube redesigned the Content tab in Studio with a unified Notices column and per-video estimated revenue across ads, Premium, Shopping, and all fan funding.
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"Dai Dai" still can't be stopped - now in its sixth week at global #1
YouTube music charts for the week ending June 25, 2026: "Dai Dai" by Shakira & Burna Boy holds global #1 for a sixth week at 68.5M views across 15 territories.
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AI takes control, identity cracks, and Google closes the spam loop
Brand automation without consent, the LiveRamp succession race, Amazon's expanding commerce data reach, the Google June spam update, and the first autonomous AI ad buy all converged in the final 48 hours of Cannes Lions week.
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Broadsign and Mirakl Ads want to end the online vs in-store retail media split
Broadsign and Mirakl Ads announced at Cannes Lions 2026 a deal to connect online and in-store retail media under one campaign brief, with a Q3 launch planned.
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Czech Republic gets its first fully autonomous AI ad buy
R2B2, Omnicom Media, and MAFRA completed the Czech Republic's first fully autonomous AI agent ad buy for Skylink, using ChatGPT and the Ad Context Protocol.
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Most back-to-school ad spend lands too late, Adlook data shows
Adlook's 2026 guide shows 47% of back-to-school purchases are gifts and 67% of families start shopping in July - weeks before most brands activate campaigns.
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"Dai Dai" holds global #1 as Oliver Tree's death reshapes YouTube charts
YouTube music charts for the week ending June 18, 2026: "Dai Dai" stays global #1 at 73.7M views as Oliver Tree's death drives posthumous chart surge across 15 territories.
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Displayce launches agentic DOOH agents via MCP at Cannes Lions 2026
Displayce unveils three AI agents via MCP at Cannes Lions 2026, automating DOOH media planning, campaign analysis, and sales presentations from brief to report.
