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Google completes transition away from manually created publisher pages, affecting how news content appears across its platforms.
by Luis Rijo
Apple's AI system now reaches more countries with multilingual capabilities and Vision Pro integration.
by Luis Rijo
Apple's App Tracking Transparency approach deemed disproportionate and harmful to smaller publishers.
by Luis Rijo
Comprehensive investigation finds major verification systems routinely miss declared bots operating from data centers, raising questions about industry oversight.
by Luis Rijo
A technical solution for monitoring advertisement performance across multiple platforms without requiring server-side implementation.
by Luis Rijo
Alternative payment options expand after engagement with competition authority.
by Luis Rijo
Understanding the complexities of attribution methods as Google introduces platform-comparable columns.
by Luis Rijo
How digital platforms use self-preferencing tactics in audience measurement to maintain dominance.
by Luis Rijo
Google completes transition away from manually created publisher pages, affecting how news content appears across its platforms.
by Luis Rijo
Google Ad Manager launched focused banner ads on March 9, 2026, a beta format that blurs article text mid-scroll until readers tap a button to resume reading.
Tests and antitrust filings reveal Google AI Mode draws from FastSearch - a cached, lighter index separate from the live web powering traditional Search results
Google expanded Ads Advisor with three agentic safety features: real-time policy reviews, 24/7 security monitoring, and instant certifications via Gemini.
Danny Sullivan last week republished his 1996 Webmaster's Guide to Search Engines, a 30-year milestone document that shaped modern SEO practices and terminology.
Perion and EMARKETER survey 111 US marketers on creative optimization: only 3.6% actively optimize despite 89% viewing creative as critical to performance.
EU proposes requiring Alphabet to share Google Search query, click, ranking and view data with rival engines on FRAND terms in DMA specification proceedings.
Google kills Dynamic Search Ads in September, ChatGPT ad CPMs drop from $60 to $25, the IAB records $294.6B in 2025 digital ad revenue, and Amazon's billing crisis deepens.
Meta's new measurement report argues last-click attribution misallocates 31% of conversions, pushing advertisers to adopt hybrid incrementality frameworks.
Google completes transition away from manually created publisher pages, affecting how news content appears across its platforms.
by Luis Rijo
Apple's AI system now reaches more countries with multilingual capabilities and Vision Pro integration.
by Luis Rijo
Apple's App Tracking Transparency approach deemed disproportionate and harmful to smaller publishers.
by Luis Rijo
Comprehensive investigation finds major verification systems routinely miss declared bots operating from data centers, raising questions about industry oversight.
by Luis Rijo
A technical solution for monitoring advertisement performance across multiple platforms without requiring server-side implementation.
by Luis Rijo
Alternative payment options expand after engagement with competition authority.
by Luis Rijo
Understanding the complexities of attribution methods as Google introduces platform-comparable columns.
by Luis Rijo
How digital platforms use self-preferencing tactics in audience measurement to maintain dominance.
by Luis Rijo