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Equativ's strategic acquisition of Kamino Retail enhances its retail media offerings, targeting $166B market by 2025.
by Luis Rijo
Google aligns ad policy with Brazil's new betting laws. Certification required for advertisers. Aggregators banned. Learn more.
by Luis Rijo
DOJ vs Google ad tech trial ends after 3 weeks. Learn key arguments, testimonies, and what's next in this landmark antitrust case.
by Luis Rijo
Learn about GA4's new multi-source data import, quota tracking, and session attribution fix in the latest September 2024 update.
by Luis Rijo
AppLovin's Consumer Mobile Trends 2024 report reveals in-app ads outperform social media in customer engagement and loyalty.
by Luis Rijo
New tech from Cloudflare predicts and loads web pages before users click, cutting load times by up to 75%.
by Luis Rijo
Federal Trade Commission announces crackdown on companies using AI hype or technology for unfair and deceptive practices.
by Luis Rijo
Google introduces efficient reach line items, 30-second ads for YouTube Select, and phases out Digital Content Labels
by Luis Rijo
Equativ's strategic acquisition of Kamino Retail enhances its retail media offerings, targeting $166B market by 2025.
by Luis Rijo
Alphabet Q1 2026: Google Network revenue dropped 4% to $6.97B as AI search features accelerate a structural shift of traffic away from the open web publishers.
VIOOH partners with We OOH to put 320 Brazilian DOOH screens and 1.3 billion monthly impressions into programmatic reach across 16 major Brazilian cities.
Google AdSense vignette ads can trigger the back-button hijacking it now penalizes in organic search results from June 15, exposing publishers to dual risk.
IAS launched Total TV on April 27, 2026, giving advertisers show, genre, and rating data across Disney, NBCUniversal, Paramount, and Prime Video CTV inventory.
Google admitted Polymarket gambling bets appeared in Google News by mistake, exposing a wider debate on prediction markets, insider trading, and user losses.
Meta rolled out a no-cost, one-click Conversions API setup for web, creating a server-side connection alongside the Meta Pixel with automatic deduplication.
Consumer Federation of America filed a class action against Meta on April 21, 2026, alleging Facebook profits from scam ads while misleading District users.
SiriusXM Media is now the exclusive U.S. audio ad rep for YouTube, giving brands guaranteed impressions across 212 million monthly listeners starting fall 2026.
Equativ's strategic acquisition of Kamino Retail enhances its retail media offerings, targeting $166B market by 2025.
by Luis Rijo
Google aligns ad policy with Brazil's new betting laws. Certification required for advertisers. Aggregators banned. Learn more.
by Luis Rijo
DOJ vs Google ad tech trial ends after 3 weeks. Learn key arguments, testimonies, and what's next in this landmark antitrust case.
by Luis Rijo
Learn about GA4's new multi-source data import, quota tracking, and session attribution fix in the latest September 2024 update.
by Luis Rijo
AppLovin's Consumer Mobile Trends 2024 report reveals in-app ads outperform social media in customer engagement and loyalty.
by Luis Rijo
New tech from Cloudflare predicts and loads web pages before users click, cutting load times by up to 75%.
by Luis Rijo
Federal Trade Commission announces crackdown on companies using AI hype or technology for unfair and deceptive practices.
by Luis Rijo
Google introduces efficient reach line items, 30-second ads for YouTube Select, and phases out Digital Content Labels
by Luis Rijo