Tariff concerns push 34% of shoppers to start holiday buying early
Wunderkind survey reveals 34% of consumers began holiday shopping in October as 71% cite higher prices from tariffs as top concern heading into Black Friday Cyber Monday 2025.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
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Amazon demands Perplexity stop AI shopping in Comet browser dispute
Amazon sent Perplexity a legal letter demanding the AI startup prevent Comet browser users from shopping on its platform. Perplexity calls it bullying.
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Cyber Monday 2025 preparation requires understanding 2024
Cyber Monday 2025 falls on December 1, requiring retailers to prepare based on 2024 data showing $13.3 billion in sales, with 57% mobile transactions and extended shopping periods.
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Amazon advertising hits $17.7B as AWS accelerates with Anthropic AI cluster
Amazon advertising revenue reached $17.7 billion in Q3 2025, growing 22% year-over-year. AWS hit $33 billion with Project Rainier running Anthropic Claude models.
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Criteo abandons France to enable potential U.S. acquisition
French ad tech firm Criteo exits France for Luxembourg to bypass merger restrictions, clearing path for U.S. buyers while posting $470 million quarterly revenue.
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DOUGLAS partners with AudienceProject for cross-media measurement in DACH
DOUGLAS selects independent measurement provider to track campaign performance across digital and television channels in Germany, Austria, and Switzerland.
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Amazon introduces reserve share of voice for branded search
Amazon launches fixed-price advertising for branded keywords in October 2025, enabling brands to secure Sponsored Brands top-of-search placements through API access.
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Amazon launches 15-minute delivery across UAE with micro fulfillment centers
Amazon Now delivers essentials in 15 minutes across UAE neighborhoods through micro fulfillment centers, with 2-hour service covering 30+ categories.
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Amazon develops smart glasses for delivery drivers with AI-powered tracking
Amazon announced smart delivery glasses on October 22, 2025, using computer vision and AI to monitor drivers while building datasets for automation.
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Lyft opens programmatic access via Microsoft Monetize platform
Lyft Ads launches programmatic buying through Microsoft Monetize and introduces Audience Extension, enabling brands to reach riders beyond the app.
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Amazon launches Help Me Decide feature using AI to recommend products
Amazon introduced Help Me Decide on October 23, 2025, using large language models to analyze browsing history and recommend products with one tap for millions of users.
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Cloudflare partners with Visa and Mastercard to secure AI agent shopping
Cloudflare, Visa and Mastercard introduce authentication protocols to help merchants distinguish legitimate AI shopping agents from malicious bots through cryptographic verification.
