Amazon Ads launches unified account for global campaign management
Amazon Ads announced open beta for unified advertiser accounts, enabling single-login access to all advertising products across regions during UK and EU roadshow.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
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Amazon extends holiday return window through January 2026
Amazon announced October 14 that holiday purchases from November 1 through December 31, 2025 can be returned until January 31, 2026, affecting FBA sellers' cash flow.
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Nielsen data reveals Australian consumer spending shifts
Nielsen research shows 90% of Australians worry about grocery prices. Income divide persists as 26% earn over $160k while one in five live on under $25k.
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Goodreads joins Amazon DSP as new supply source for advertisers
Amazon integrates book review platform into demand-side platform, expanding owned and operated inventory across United States markets.
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Amazon releases geographic optimization API for DSP advertisers
Amazon's Geographic Insights and Activation API enters beta, providing programmatic control over location-based bid adjustments for Amazon DSP campaigns.
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IAB Europe updates retail and commerce media landscape map
IAB Europe released an updated Pan-European Retail & Commerce Media Landscape Map on October 14, 2025, documenting ecosystem growth with new entrants.
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YouTube unveils shopping ecosystem data with 5,000 products analyzed
YouTube Culture & Trends team examines 5,000 top-purchased products from first half of 2025, revealing how creators drive transactions through communities.
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Google allows physical goods subscriptions in Shopping ads
Google announced support for physical goods subscriptions in Shopping ads across eight categories. New feed attributes enable recurring sales models.
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Amazon begins quarterly tax reporting to Chinese authorities for cross-border sellers
Amazon will report transaction data and revenue to Chinese tax authorities quarterly starting October 31, 2025, marking the end of tax gray zones for Chinese cross-border sellers.
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Holiday spending expected to reach $890 per person in 2025 survey
National Retail Federation survey shows consumers plan to spend $890.49 per person on holiday items, second-highest on record, with tariff concerns driving behavior.
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Topsort acquires Phuzion Media to enter UK retail media market
Silicon Valley retail media company Topsort completes first acquisition, purchasing UK firm Phuzion Media for £1.5 billion market entry on October 15, 2025.
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Skepticism grows over AI shopping agents as ChatGPT checkout launches
Independent analyst challenges agentic commerce viability despite ChatGPT's instant checkout, citing consumer behavior and retailer incentives.
