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Retail

The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.

Retail

The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.

Retail   -   Oct 11, 2025 Admetrics releases 150-page Black Friday playbook after record 2024 sales
Admetrics 2025 Black Friday Cyber Monday playbook cover for e-commerce marketing strategies

Admetrics announced a comprehensive 150-page Black Friday and Cyber Monday 2025 playbook on October 9, featuring strategies for Meta, Google, and TikTok ads.

Retail   -   Oct 11, 2025 September retail spending dips 0.49% as consumers pause before holiday season
September 2025 retail sales chart showing -0.49% core decline after August growth

Core retail sales declined month-over-month while year-over-year growth remained strong at 5.72%, signaling strategic consumer behavior ahead of critical fourth quarter spending period.

LinkedIn post promoting Google Shopping product duplication tactic flagged as policy violation
Retail   -   Oct 11, 2025 Google Shopping duplication tactic sparks policy compliance warnings

LinkedIn marketing professionals promote product listing strategy despite violation of merchant center terms.

by Luis Rijo
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Retail   -   Oct 11, 2025 Google Shopping duplication tactic sparks policy compliance warnings
LinkedIn post promoting Google Shopping product duplication tactic flagged as policy violation

LinkedIn marketing professionals promote product listing strategy despite violation of merchant center terms.

by Luis Rijo
Retail   -   Oct 11, 2025 Admetrics releases 150-page Black Friday playbook after record 2024 sales
Admetrics 2025 Black Friday Cyber Monday playbook cover for e-commerce marketing strategies

Admetrics announced a comprehensive 150-page Black Friday and Cyber Monday 2025 playbook on October 9, featuring strategies for Meta, Google, and TikTok ads.

by Luis Rijo
Retail   -   Oct 11, 2025 September retail spending dips 0.49% as consumers pause before holiday season
September 2025 retail sales chart showing -0.49% core decline after August growth

Core retail sales declined month-over-month while year-over-year growth remained strong at 5.72%, signaling strategic consumer behavior ahead of critical fourth quarter spending period.

by Luis Rijo
Data   -   Oct 11, 2025 IAB unveils incrementality framework for commerce media budgets
IAB framework distinguishes incrementality measurement from attribution, ROAS, and correlation methods.

Advertising industry groups release measurement guidance as sector spending approaches $150 billion across US and European markets.

by Luis Rijo
Retail   -   Oct 11, 2025 European retail media spending reaches €13.7 billion with 21.1% growth
European retail media ad spend forecast 2021-2028 shows growth from €7.4bn to €28.8bn across markets.

IAB Europe reveals retail media now accounts for one-fifth of digital advertising as standardization challenges persist across 31 markets.

by Luis Rijo
Retail   -   Oct 11, 2025 IAB Europe opens public comment on commerce media standards
IAB Europe flexible ad format specifications showing device types, aspect ratios, and pixel dimensions.

IAB Europe seeks industry feedback on updated Commerce Media Measurement Standards V2 and new flexible ad size guidelines for retail media networks until November 14.

by Luis Rijo
Retail   -   Oct 11, 2025 TTD enables programmatic retail media buying through Koddi partnership
Koddi commerce media platform logo for Trade Desk retail advertising integration announcement

The Trade Desk integrates Koddi's commerce platform for programmatic onsite retail inventory access. Gopuff launches as first partner October 2025.

by Luis Rijo
Retail   -   Oct 11, 2025 Amazon introduces seller challenge feature for enforcement appeals
Amazon Seller Challenge FAQ showing three initial challenges and 48-hour review process for AHA sellers.

Account Health Assurance sellers gain new appeal mechanism with 48-hour response timeframe and structured review process for disputed policy decisions.

by Luis Rijo
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