The European Commission plans to investigate claims that Google demoted publishers who carry paid promotional content under its Digital Markets Act.

Amazon introduces Sponsored Products video on November 11, allowing advertisers to showcase multiple product features through interactive thumbnails.

Digital media company reports 17% revenue decline while reducing reliance on platform referrals amid industry-wide traffic challenges.

Semrush migrated over 1,000 partners from its proprietary system to impact.com, achieving 400% increase in new sign-ups within six months through modern attribution.

Yelp's third quarter 2025 revenue reached a record $376 million, up 4% year-over-year, as services categories drove growth despite macroeconomic challenges affecting restaurants.

Analysis of 250+ campaigns reveals AI Max delivers conversions at 35% lower ROAS than other match types, contradicting Google's efficiency claims.

SEO agency reports 20% traffic decline after applying lazy loading to all images, despite PageSpeed score jumping from 65 to 92, highlighting LCP optimization challenges.

Google Search Central publishes November 6, 2025 video explaining technical audit approach emphasizing context over arbitrary scoring systems and tool limitations.