Google blocks new carriers from package tracking, 700ms API rule stays
Carriers already integrated keep the Search panel; latecomers get nothing. Existing partners still face a 1,000ms 95th-percentile ceiling or lose the display.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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Google ends France AI Overviews blackout as 68 users flagged the gap
French sites now join a market where AI Overviews cut position-one clicks from 27% to 11%. Google promises owner controls - page-level ones arrive March 2027.
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Marketers still call it SEO as 81% reject GEO pitch, Fractl finds
Buzzword-heavy pitches are the No. 1 vendor red flag for 36% of buyers, while just 27% of teams use any label beyond SEO as AI budgets keep on climbing fast."
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Google loses DMCA bid to treat search scraping like DVD piracy
Judge dismissed both counts against SerpApi on July 20, finding SearchGuard guards ad revenue, not copyright. Google gets 21 days to refile a narrowed claim.
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German regional publishers gain 30.9% while US news drops 17.1%
Independent regional publishers surged 30.9% as German news logged seven straight months of growth, a gap of nearly 25 points over the declining US market.
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Southeast Asia publishers lose 5% of search traffic as Africa gains
Three regions each shed 5% of search pageviews in Q2 while social traffic filled part of the gap and Africa climbed from 41% to 48% against the wider trend.
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Google folds Local Services Ads into Google Ads, cuts historical reports
Reports won't carry over and manual bidding disappears as US home service accounts migrate first in August, while non-US accounts wait until the 2027 rollout.
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Brussels forces Google to hand rivals its search data
The EU orders Google to share its search data and open up Android to rival AI assistants, as a Swedish court and a Nielsen antitrust ruling reshape the week.
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Survey of 45 studies finds GEO rewrites can cut a page's AI retrieval 16%
Reviewed evidence shows body-only rewrites can lower a page top-10 presence 16%, yet vendors keep selling citation gains the studies never confirm per engine.
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EU forces 90%-dominant Google to share its search data
Search rivals and AI chatbots can request Google's anonymised query data starting January 2027, though Android AI rivals wait until August 2027 for full access.
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Google denies broader Smart Bidding change as August 17 nears
Google denies a broader Smart Bidding update ahead of the August 17 bidding change, Apple bars home services from Maps ads, and Netflix trims viewership data.
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Google loses 950 million pounds as court finds Shopping abuse never stopped
Sweden's Patent and Market Court held Google's 2017 fixes never ended Shopping abuse. Klarna sought four times more; interest lifts the bill past 1.26 billion.
