YouTube brings Gemini Omni and personal avatars to Shorts at Google I/O
YouTube launches personal AI avatars and Gemini Omni remixing for Shorts at Google I/O 2026, with SynthID watermarks and granular creator opt-out controls.
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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
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Fallout Season 3 confirmed: Aaron Paul joins Prime Video cast
Prime Video confirms Fallout Season 3 with Aaron Paul after the franchise surpassed 100 million global viewers across the first two seasons on Prime Video.
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Doug Liman's AI film 'Bitcoin' cut post-production from 40 years to six months
At Google I/O 2026, Doug Liman and 30 Ninjas detailed how AI compressed a feature film's post-production from 40 years to six months using Veo and Gemini Live.
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YouTube adds Unique Reach metric and Gemini Omni to Shorts for creators
YouTube today introduced Unique Reach in Advanced Analytics, music for image posts, and Gemini Omni remixing in YouTube Shorts and the YouTube Create app now.
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Google's GML EMEA show: what marketers must know about the Gemini pivot
Google used its GML EMEA 2026 show to promote AI Max, Universal Cart, Ask Advisor and Meridian, asking advertisers to give campaign execution over to Gemini.
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Netflix added 13,000 audio description hours in 2025 and what else changed
Netflix added over 13,000 audio description hours across 34 languages in 2025 and launched a new Search by Language tool on Global Accessibility Awareness Day.
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Sports now 5% of global SVOD: HBO Max leads with 35% of all sports content
Gracenote's Q2 2026 Data Hub update shows sports now represents 5% of SVOD content, with HBO Max holding 35% of all sports programming across major streamers.
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TransUnion becomes the only MTA provider for YouTube in Google partnership
TransUnion and Google integrate YouTube into multi-touch attribution, letting advertisers measure video's role across the full media mix for the first time.
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Amazon DSP auto deal selection picks streaming TV inventory by itself
Amazon DSP launched automatic deal selection on April 15, 2026, using machine learning to curate and optimize streaming TV deals for awareness and reach KPIs.
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Perion bets on AI agents as CTV and DOOH surge in Q1 2026
Perion Q1 2026: Outmax AI agent spend triples, CTV up 68%, DOOH up 29%, and total revenue hits $90.4M as full-year guidance is reiterated despite macro headwinds.
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Google Marketing Live 2026: every announcement that actually matters
Google unveiled Ask Advisor, Universal Cart, new AI Mode ad formats, and Meridian inside Analytics 360 at Marketing Live 2026 - here is the complete recap.
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Vevo names DISQO its preferred brand outcomes measurement partner
Vevo names DISQO preferred outcomes partner, expanding full-funnel measurement on CTV, mobile, and desktop to connect ad exposure to real consumer behaviors.
