IAB Tech Lab finally defines what a programmatic auction actually is
IAB Tech Lab releases final Programmatic Auction Definitions, giving buyers, sellers, and platforms a shared vocabulary for how digital ad auctions operate.
Video
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
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Sky buys ITV's broadcast arm for £1.6bn to take on Netflix and Amazon
Sky and ITV agreed terms on a £1.6bn merger of broadcast and streaming assets, aiming to build a top-three UK streamer and reshape the TV advertising market.
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Instagram's vertical video problem: why horizontal matters on TV
Meta is testing horizontal video on Instagram for TV, and the format question is bigger than it appears for creators and advertisers on connected television.
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Voters trust TV news 6x more than social media, VAB finds
VAB finds potential voters trust TV news 6x more than social media for political information, with 51% naming social as top source of fake or misleading news.
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England vs Ghana knocked £12.24m from UK online spending in 90 minutes
England's World Cup match against Ghana cut UK web activity by 25%, delaying up to £12.24m in ecommerce sales, per new data from web host 20i released yesterday.
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YouTube Shorts removes dislike button, adds heart icon and 2x speed
YouTube Shorts is removing the dislike button and replacing it with a heart icon while adding 2x speed playback and a cleaner player in a June 2026 update.
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Walmart is buying Vibe.co to bring self-serve CTV ads to small businesses
Walmart acquires Vibe.co to expand self-serve CTV advertising access for SMBs and mid-market brands through Walmart Connect's growing commerce media platform.
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Amazon just renamed its smart TVs Ember - and rebuilt Fire TV
Amazon redesigned the Fire TV interface worldwide on June 22, 2026, rebranded its smart TVs as Amazon Ember, and debuted the new Ember Artline lifestyle TV.
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AI advertising leads Cannes Lions 2026 as OpenAI courts the Croisette
On day one of Cannes Lions 2026, OpenAI courted advertisers as Criteo passed 2,000 brands on ChatGPT, shoppable TV spread, and Google reworked Smart Bidding.
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Your TV remote can now add to Amazon cart during a Samsung TV Plus ad
Samsung Ads and Amazon Ads today activated shoppable CTV ads on Samsung TV Plus, letting viewers add products to an Amazon cart via their TV remote control.
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AudienceProject Elevate opens broadcaster measurement to the market
AudienceProject today opens Elevate to broadcasters and publishers in 10 markets, after two years of supporting large platforms with audience measurement tools.
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YouTube at 7 events this season: VidCon, DreamCon, and what it means for ads
YouTube announced a seven-stop creator event tour for 2026, starting at VidCon Anaheim on June 25, with panels on AI, brand deals, and the platform's algorithm.
