The 2024 Adobe Creative Trends Report, released this week, reveals four emerging trends that will be shaping the creative landscape next year: Calming Rhythms, Wonder and Joy, Dynamic Dimensions, and The New Nostalgia.
Consumers are seeking out soothing and rhythmic visuals to help them relax and de-stress. This trend is reflected in the use of ASMR content, which features relaxing visuals paired with calming sounds. Adobe Stock Audio's new "Find Similar" feature can help creators find the perfect music to accompany their Calming Rhythms creations.
Wonder and Joy
In a world that can be overwhelming, consumers are turning to visuals that inspire awe, joy, and enchantment. This trend is evident in the popularity of AI-generated imaginative environments and luxury travel experiences. Adobe Firefly, a family of creative generative AI models, can help creators bring their wildest imaginations to life.
The convergence of gaming, VR, and AR is blurring the lines between 2D and 3D, creating visually stunning and immersive experiences. Creators can use Adobe Premiere Pro and After Effects to combine 2D and 3D elements into Dynamic Dimensions masterpieces.
The New Nostalgia
Nostalgia is having a moment, with consumers re-envisioning and reinterpreting vintage lifestyles and settings. This trend is fueled by the proliferation of AI-generated hyper-realistic renderings of past periods. Adobe Express's new AI-first features can help creators easily and quickly design and experiment with Future-Retro visuals.
According to Adobe, these four trends represent the evolving nature of creativity and the growing desire for balance and connection in a world that can be fast-paced and overwhelming. By embracing these trends, creators can connect with their audiences on a deeper level and create impactful visuals that resonate with the zeitgeist.