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Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9521 Articles
Data   -   Jul 22, 2025 Google dismantles 9,800+ channels in Q2 2025 coordinated influence operations
Global digital network map showing coordinated influence operations across multiple platforms and countries.

Google's Threat Analysis Group terminates thousands of YouTube channels and blocks domains across multiple platforms in coordinated influence campaign crackdowns spanning seven countries.

by Luis Rijo
Video   -   Jul 22, 2025 Innovid expands LinkedIn integration for CTV advertising
LinkedIn CTV integration displayed on boardroom screen with network connections for B2B advertising expansion

Platform integration enables marketers to activate LinkedIn Connected TV campaigns within unified workflow system.

by Luis Rijo
AI   -   Jul 22, 2025 Anthropic commits to EU AI Code of Practice compliance
EU AI Code of Practice

Leading AI company announces intention to sign European regulatory framework on July 21, 2025.

by Luis Rijo
Display   -   Jul 21, 2025 HP launches advertising business with device-targeted campaigns
HP laptop displaying holographic advertising analytics and targeting data for new Media Network platform launch.

HP Media Network targets 160 million U.S. users with laptop ads and streaming service to compete in retail media space.

by Luis Rijo
Video   -   Jul 21, 2025 Polish streaming viewership climbs as summer viewing habits evolve
Polish streaming viewership climbs as summer viewing habits evolve

Nielsen data shows YouTube and Netflix gains amid traditional TV decline during June vacation period.

by Luis Rijo
Search   -   Jul 21, 2025 Microsoft executive compares Copilot to Google AI Mode in public analysis
Microsoft executive compares Copilot to Google AI Mode in public analysis

Microsoft's Jordi Ribas demonstrates search differences between Copilot and Google AI Mode in July 21 LinkedIn post.

by Luis Rijo
AI   -   Jul 21, 2025 Agentic AI threatens traditional DSP business models says industry veteran
AI brain with neural networks threatening traditional DSP advertising technology infrastructure

Industry expert argues artificial intelligence agents could eliminate core programmatic advertising platform functions through automated campaign management and curation strategies.

by Luis Rijo
Search   -   Jul 21, 2025 Google Search Console updates icon design with new visual elements
Google Search Console new icon design featuring colorful magnifying glass and bar chart elements

Google Search Console introduces refreshed icon featuring magnifying glass and bar chart elements for improved brand communication.

by Luis Rijo
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