Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9544 Articles

Retail - Jul 09, 2025 Innovid unveils retail media tools for onsite and offsite campaigns

Innovid retail media platform connecting shopping interfaces with CTV advertising analytics and performance metrics

Tech platform bridges gap between retailers and brands with new features targeting fastest-growing ad category.

by Luis Rijo

Video - Jul 09, 2025 YouTube launches new recovery tool for hacked creator accounts

YouTube Help Center displays new hacked channel recovery tool with step-by-step security guidance for creators.

YouTube unveils guided assistant tool for hacked channels, currently English-only but expanding to all creators.

by Luis Rijo

Search - Jul 09, 2025 Instagram content becomes searchable on Google starting July 10

Instagram content to appear in Google search results as of July 10, 2025 indexing update.

Instagram launches indexing feature allowing professional accounts' public posts to appear in search results.

by Luis Rijo

Social - Jul 08, 2025 Pinterest launches first men's trend report revealing new demographics

Platform unveils inaugural study showing men represent over third of 570 million global users, redefining masculinity.

by Luis Rijo

Social - Jul 08, 2025 LinkedIn enables third-party analytics access with new Member Post API

LinkedIn launches Member Post Analytics API enabling third-party social media tool integration for creators.

LinkedIn launches Member Post Analytics API allowing creators to integrate performance data into 11 third-party platforms.

by Luis Rijo

Search - Jul 08, 2025 Google Ads Editor 2.10 brings AI features and enhanced targeting control

Marketing professionals analyzing Google Ads Editor 2.10 Performance Max campaign settings in office meeting.

Editor update introduces campaign-level negative keywords for Performance Max and streamlined AI-powered tools for advertisers managing large-scale accounts.

by Luis Rijo

Search - Jul 08, 2025 Google Search Console introduces new discussion forums appearance filter

Discussion forums filter highlighted in Google Search Console performance report interface for tracking rich results analytics.

Platform enables enhanced measurement of structured discussion forum content appearing in search results through dedicated analytics.

by Luis Rijo

Retail - Jul 08, 2025 Carrefour and Coopérative U form retail media alliance

French retailers join forces for buying power and retail media, threatening competitor Criteo's business.

by Luis Rijo