Skip to Sidebar Skip to Content
Luis Rijo
Frankfurt, Germany
10749 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Google completes June 2024 Spam Update 2 min read

    Google completes June 2024 Spam Update

    Google completed a spam update in June 2024 to improve search result quality by targeting websites that violate its webmaster guidelines.

  • Delving into Search Quality with Elizabeth Tucker 2 min read

    Delving into Search Quality with Elizabeth Tucker

    Elizabeth's career path at Google, her transition from data scientist to product manager, and the intriguing world of Search Quality.

  • IAB Tech Lab releases final analysis of Privacy Sandbox fit gaps 2 min read

    IAB Tech Lab releases final analysis of Privacy Sandbox fit gaps

    The IAB Tech Lab released a final analysis of Privacy Sandbox, expressing concerns that it may hinder effective advertising for publishers and brands.

  • Sprinklr expands partnership with Snapchat to empower brands on public profiles 2 min read

    Sprinklr expands partnership with Snapchat to empower brands on public profiles

    Social media management platform Sprinklr partners with Snapchat to offer unified management of organic and paid content for brands on Snapchat Public Profiles.

  • Finance apps see explosive growth with 119% revenue increase year-over-year 2 min read

    Finance apps see explosive growth with 119% revenue increase year-over-year

    A new report by Adjust reveals a surge in revenue, user engagement, and market expansion within the finance app industry, with a 119% year-over-year increase in revenue in Q1 2024.

  • Cloudflare introduces a feature to block AI Scrapers and Crawlers 2 min read

    Cloudflare introduces a feature to block AI Scrapers and Crawlers

    Publishers can now block artificial intelligence (AI) bots, crawlers, and scrapers from scraping the website content and training large language models (LLM) to recreate it without permission.

  • Google Translate adds support for 110 new languages 2 min read

    Google Translate adds support for 110 new languages

    Google Translate expanded its reach to millions by adding support for 110 new languages, including major world languages, minority languages, and revitalized languages.

  • Nielsen brings deduplicated YouTube CTV measurement to the UK 1 min read

    Nielsen brings deduplicated YouTube CTV measurement to the UK

    Nielsen launched deduplicated YouTube CTV campaign measurement in the UK, allowing advertisers to track audience reach and ad frequency across devices.

  • TuneIn expands in-vehicle entertainment options with Great Wall Motors partnership 1 min read

    TuneIn expands in-vehicle entertainment options with Great Wall Motors partnership

    TuneIn partnered with Great Wall Motors to integrate its library of radio stations, podcasts, and audiobooks into select car models in Europe and Australia.

  • IAS expands measurement solutions for Microsoft Advertising Network 1 min read

    IAS expands measurement solutions for Microsoft Advertising Network

    Integral Ad Science (IAS) expanded its measurement solutions for the Microsoft Advertising Network, offering verification and deeper insights into campaign quality for advertisers.

  • Pinterest unveils a new feature to Share Boards as engaging videos on social media 2 min read

    Pinterest unveils a new feature to Share Boards as engaging videos on social media

    Pinterest launched a new feature allowing users to share their curated boards as engaging videos on social media platforms like Instagram and TikTok.

Load More You've reached the end of the list