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Luis Rijo
Frankfurt, Germany
10779 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Google Analytics updates Attribution Model for Paid Search 2 min read

    Google Analytics updates Attribution Model for Paid Search

    Google Analytics 4 (GA4) announces an update to its attribution model aimed at improving conversion credit accuracy for paid search campaigns.

  • Google Ad Manager now supports Ads in Email Newsletters 2 min read

    Google Ad Manager now supports Ads in Email Newsletters

    Google Ad Manager introduces a new beta feature allowing publishers to serve reservation and programmatic guaranteed ads within email newsletters.

  • DuckDuckGo Launches Anonymous AI Chat Service 2 min read

    DuckDuckGo Launches Anonymous AI Chat Service

    DuckDuckGo introduces DuckDuckGo AI Chat, a privacy-focused platform to anonymously interact with various AI chatbots.

  • Google Ads API Update: New Features and Changes for v17 2 min read

    Google Ads API Update: New Features and Changes for v17

    Google releases v17 of the Google Ads API, featuring updates for resource usage policies, reporting capabilities, and campaign management.

  • 2 min read

    Google removes YouTube Channels, Blogs tied to disinformation campaigns

    Google's Threat Analysis Group (TAG) releases Q2 2024 bulletin detailing takedown of YouTube channels, Blogger blogs, and Google Ads accounts involved in coordinated influence operations.

  • IAB Tech Lab finalizes Framework for Data Deletion Requests in Ad Tech 2 min read

    IAB Tech Lab finalizes Framework for Data Deletion Requests in Ad Tech

    IAB Tech Lab releases finalized Data Deletion Request Framework, standardizing how companies handle consumer privacy requests within the digital ad supply chain.

  • GA4 strengthens campaign measurement with Floodlight Linking 1 min read

    GA4 strengthens campaign measurement with Floodlight Linking

    Google Analytics 4 expands Floodlight linking for subproperties and roll-up properties, enhancing campaign measurement capabilities.

  • Google Analytics 4 enhances Real-Time User Tracking 1 min read

    Google Analytics 4 enhances Real-Time User Tracking

    Google Analytics 4 update provides minute-by-minute user activity data for websites and apps in the Realtime report.

  • FAA approves Amazon's drone delivery 1 min read

    FAA approves Amazon's drone delivery

    FAA grants Amazon permission to fly drones beyond visual range for package delivery, expanding service areas.

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