Amazon DSP enables advertisers to use different currencies
Amazon DSP last month introduced a new feature allowing advertisers to select their preferred transaction currency during the advertiser creation stage.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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2024 upcoming Netflix Games
These additions aim to cater to a wide range of player preferences, with titles based on popular Netflix shows, narrative adventures, classic card games, and more.
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DV360 announces update to Structured Data Files (SDF) and introduces new QA format
Google Display & Video 360 last week announced the general availability of Structured Data Files (SDF) version 7.1 (v7.1) and the open beta launch of a new QA format for SDFs.
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Google Search completes transition to Mobile-First Indexing by July 5, 2024
This initiative, initially announced in 2016, signifies a shift in how Google crawls and indexes websites, prioritizing mobile versions of webpages for search results.
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Google Search Central launches new LinkedIn Page
Google Search Central today announced the launch of its new LinkedIn page. This initiative aims to provide website owners, developers, and search engine optimization (SEO) professionals with a new platform to access resources and updates about Google Search.
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Google Ads announces completion of new design rollout
Google Ads last week announced the completion of its new design rollout. This new interface, introduced in 2023, aims to improve overall user experience by making navigation and functionality more intuitive.
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Google Analytics introduces Instant Email Reporting
Google Analytics last week announced a new feature for administrators: the ability to send standard and custom reports by email instantly.
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Dollar General partners with Criteo to boost Retail Media offerings
This collaboration aims to enhance Dollar General's existing retail media offerings and provide brands with improved access to a large audience of rural shoppers.
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Prime Perk Plate Up: Amazon and Grubhub deepen partnership
The deal offers Prime members in the United States a complimentary Grubhub+ membership, a subscription service typically costing $120 annually. Grubhub+ waives delivery fees on qualifying orders, reduces service fees, and offers credits on takeout orders.
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LinkedIn streamlines Page Management with New Admin Dashboard
LinkedIn this week announced the launch of a new Pages Admin Dashboard designed to simplify page management and improve audience engagement. This update comes as social media continues to be a crucial platform for brands to connect with their target audience.
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Google to open Click Tracker Certification Applications for 2024
Google this week announced the opening of the application window for its Click Tracker Certification program for 2024.
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Fire TV unveils AI-Powered Search
Amazon this week announced an update to their Fire TV search function. This new feature leverages artificial intelligence (AI) to deliver a more natural and personalized content discovery experience for users.
